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Bobbi Brown and Lord & Taylor Partner to Give Dress for Success a Makeover

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DRESS FOR SUCCESS, the international nonprofit, best know for giving disadvantaged women professional new looks while providing career services to help women take on their job with confidence is getting a makeover in NYC thanks to Bobbi Brown of Bobbi Brown Cosmetics and Richard Baker of Hudson’s Bay Company/Lord & Taylor who are spearheading the renovation of the Manhattan boutique.

Backstage at Heart Truth Red Dress Collection

Hopefully you caught my writeup on the celebrity studded, walk for a cause Red Dress show (if not, click HERE), which took place last night at Hammerstein Ballroom. Here’s a peek into backstage, moments before the stars stepped onto the runway…

{Kelly Osbourne in Zac Posen}

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Heart Truth: Celebs Kick off NYFW with Red Dress Collection

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Infamous for kicking off NYFW, every fall fashion week season, The Heart Truth Dress Red Dress Show premiered this eve at Hammerstein Ballroom in New York City. With celebrities as models, A-Listers walked the runway in the name of healthy hearts reminding women everywhere of their role in the fight against heart disease. This years lineup included Kelly Osbourne, Kendall Jenner, Kris Jenner, Kylie Jenner, Toni Braxton, Jillian Michaels, 

Hilaria Baldwin Partners With PETA to Launch Cruelty-Free Cosmetics Shopping Guide

Entrepreneur, yoga instructor, Hilaria Thomas Baldwin (or as the press likes to call her, Alec Badlwin‘s wife) has teamed up with PETA to to be the face of their first-ever Global Cruelty-Free Cosmetic Shopping Guide. The guide will be the most up-to-date resource for customers who want to buy cosmetics and other products that are not tested on animals anywhere in the world.

Hilaria hosted an event earlier today at The Body Shop in Rockefeller Center to celebrate the launch of the guide, which is designed to help consumers who want to buy products that are not tested on animals the access and knowledge of which brands are truly cruelty-free.

“Since the 1980s, ‘cruelty-free’ has become a mark of distinction for cosmetics companies,” says Hilaria. “But as these companies head into China, the matter gets complicated because Chinese law actually requires animal testing. This is why

Sandy Relief Efforts: How to donate supplies!

My AMAZING friend Jennifer Walsh has organized a  work center and has created an easy list of supplies needed. If you’re looking to donate supplies (whether you’re in our out of New York), email: [email protected] to get involved. All the information is below and here’s the link to the original post on her Tumblr page: behindthebrandmedia.tumblr.com.

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 YOU’VE ASKED HOW YOU CAN HELP AND WE HAVE HEARD YOU! 

We have set up a work center and will organize everything and now have found the vehicles to take things to places in need: top of the list are Breezy Point,  Staten Island, and Rockaways, in the coming days.

If you are from out of town and would like to send a box of something for the cause, we could really use it. It is very hard to get supplies in NYC right now. Resources are depleted and suppliers are having a hard time keeping items on shelves. It is also difficult to transport locally because gas is impossible to get. Busses, cabs and cars are waiting for hours to buy fuel and there is barely enough then.

Ring in the Holiday with Henri Bendel (& mark your calendar for Nov. 15th…)

By now you all know that I’m a Bendel’s girl. Their Fifth Avenue flagship store feels like a museum every time I visit — except better since I can actually play with the assortment and have the opportunity to purchase it. So naturally, any invite I get from them should come with an oxygen tank. Recently, I visited the office to peek the holiday collection, which I’m so excited to share with you!

But first, mark your calendar for November 15th! You’re invited to join, Chris Fiore, President of Henri Bendel for the unveiling of their holiday windows. Rumor has it Bendel’s is going 1920s style. Plus, you can see all the beauties I featured below up close and personal and for any purchase you make that evening 10% of the proceeds will benefit The Eric Trump Foundation Charity for Children.

{Henri Bendel Holliday 2012 Collection}

Petra Nemcova lights the Empire State Building for Only Make Believe on Broadway

This afternoon, model, television host, and philanthropist, Petra Nemcova, flipped the switch to light the Empire State Building in honor of Only Make Believenon-profit organization that creates and performs interactive theatre for children in hospitals and care facilities. on Broadway.

I unfortunately missed the lighting ceremony so I just took a walk to the waterfront to see the Empire State Building lit purple, blue and yellow, the colors of Only Make Believe in celebration of their annual gala, Only Make Believe on Broadway.

Go look outside your window! (Provided you have a view)

Keeping Up With Kiehl’s: 3rd Annual LifeRide for amfAR

This past Friday Kiehl’s president, Chris Salgardo, and other celebrity motorcyclists set out on a 1,800 mile journey to raise awareness for amfAR, The Foundation for AIDS Research. The third annual Kiehl’s LifeRide for amfAR is a 10 day adventure starting in Miami and working its way up to Washington, DC, with 8 celebratory stops along the way.

The remaining dates and times of the celebration stops are listed below. If you’re nearby, come out and speak with the riders to learn more about amfAR and support them on their journey!

July 20th:     Kiehl’s Georgetown store, Washington, D.C – 6pm – 8pm

July 21st:    Stop 1: EagleRider store, Fall’s Church, VA – 9:30 am-10:30 am

                         Stop 2: Kiehl’s at Tysons Corner Center, McLean, VA – 11am –12pm

As part of the LIfeRide initiative Kiehl’s is launching a social media campaign as well as a Limited Edition Active Lifestyle Essentials Kit, with proceeds form the sale benefitting amfAr. In total Kiehl’s hopes to raise $115,000 via events, social media, and the sale from the set.

Get involved! Visit any Kiehl’s free-standing store on the day of the events and Kiehl’s will donate $5 to amfAR. If you’re not able to make it to the store, don’t fret – become a part of their social media campaign by simply  hitting the “Like” icon on the Kiehl’s Facebook page. Kiehl’s will donate $1 for each new fan!

You can also purchase the Limited Edition Active Lifestyle Essentials Kit which includes Kiehl’s new Eucalyptus Lip Relief (available only in this kit), full-size bottles of Cross-Terrain All-In-One Refueling Wash, Ultra Facial Cream, Cross-Terrain UV Face Protector SPF 50, Facial Fuel Eye De-Puffer, and deluxe samples of Creme de Corps, Ultimate Strength Hand Salve, and Midnight Recovery Concentrate. The kit retails for $74 and 100% of the proceeds will go to benefit amfAR!

For more information, visit Kiehls.com and keep up with the remainder of the ride on twitter by following Kiehl’s at @KiehlsNYC and Christ at @KiehlsPrez.

#Accessorize4Wellness with Pamela Pekerman

If I had to describe, Pamela Pekerman in three words, it would probably be: fit, fierce and fabulous. So when the style expert hosted her Accessorize for Wellness event showcasing her tips and product recommendations to mirror those three adjectives, I was so there (and taking notes!). Take the journey with Pamela, all of her recommendations below:

{Meet our host, Pamela Pekerman}

{Seriously though, how happy does Pamela make you? Even in 100 degree weather this stylista’s hair looks flawless and does anyone else need a minute for her Barbiesque neon heels?}

And now for our recommendations…

1. Pluggz – What an innovative flip-flop company. They look like regular rubber flip-flops, only they have this big black plug in the center of the shoe that allows the flow of free electrons between you and the earth when you walk . The technology is set to mimic that great feeling you get when you walk barefoot on grass and sand that comes from standing on a natural energy source. Personally, I think it has a reflexology vibe with the plug hitting the center of my foot when I walk. I’m into it.

2Yummie Tummie – Can one ever have too much shape wear? Yummie Tummie is a modern body contouring shaper, with a full clothing line of intimates and seperates that works to slip your mid-section and camouflaging visible lumps and bumps. Their collection doesn’t need to be concealed under clothing and can be exposed to do it’s job! Their tanks (I am modeling the Original below) are designed to take 5 lbs off your appearance! And they are super comfortable and fashionable. Everyone needs a good collection of basic tanks… am I right?

{What do you think, do I look 5 lbs thinner in my Yummie Tummie Original Tank?}

3. The Fitness Cell Collective – Taking a “cellular” approach to fitness, this semi-private personal trainer center is located on the UES and is where the event was hosted.  You can learn more on their website or follow my tweets @PrettyConnected on Thursday at 5pm (the hashtag is #getfit) when I take my first class! “The sessions are specially designed to keep the body’s structural and cardio-respiratory systems in a constant state of adaptation” — I have no idea what that means, but I look forward to finding out.  (You can also follow their twitter handle @CellCollective)

4. Emmi Swiss Yogurt– My grandmother used to say 2 tablespoons of yogurt a day fixes everything, which is probably why I try to eat it daily. While Emmi has a full line of flavored yogurts (they recently launched Green Apple), I’m afraid when it comes to yogurt

Kiehl’s & Cyndi Lauper Kick off Pride Weekend

Last night, skincare brand, Kiehl’s Since 1851 showed their true colors and kicked off Pride weekend with the one and only Cyndi Lauper! The Grammy and Emmy-award winning artist, hosted an unforgettable evening, which honored her LGBT charity, the True Colors Fund to which Kiehl’s donated a $5,000 check to.

Kiehl’s President, Chris Salgardo will be joining Cyndi Lauper this Sunday for the Gay Pride Parade where the duo will serve as Grand Marshal’s! For anyone unable to watch the parade live, you can follow Chris’ twitter handle @KiehlsPrez for live updates from the parade and tweet along!

Now for my official freak out! I MET CYNDI LAUPER!!!! I needed a moment for that. This woman has inspired me endlessly over the past decades and is such a role model and spokesperson for originality and being yourself. She’s so hip and looked flawless on the eve of her 59th birthday sporting a blonde bob with pink streaks.

Highlights of the evening…

{Interviewing Cyndi Lauper!}

{I met fashion designers, Robert and Jeffrey of Costelloe Tagliapietra!!! I’m such a fan}

{Always so fun to see Richie Rich, especially when he’s giving me a much needed touchup — yes, he’s powdering my nose in this picture}

{Moi with Kiehl’s President, Chris Salgardo, and Fashion blogger, Mellie of TheFatApple.com}