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BCA: CureDiva lunch with Giuliana Rancic

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Lets just say it. Breast Cancer is scary. And not always genetic and I’m going to assume everyone that’s reading this probably has known someone that’s been diagnosed (or multiple women), I know I have! The women in this photograph above, my goodness are they inspiring! All survivors of breast cancer, you may recognize the woman in the middle, E! News’ Giuliana Rancic. Joined by the co-founders and creators of CureDiva.com, Ester Gofer and Efrat Roman, I joined the trio for lunch to learn about this new website.

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Bringing my A Game to Etienne Aigner Store Opening in SoHo

Etienne Aigner store opening in sohoAttention SoHo shoppers, there’s a new retailer in town. Etienne Aigner, best known for their footwear, handbags and accessories has launched it’s first ever flagship store in NYC’s SoHo. Located at 65 Greene Street,

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A Date with Bailey’s: The Most Stylish Shot of the Night {Sponsored}


Last night, GLAM invited me to a private tasting of Bailey’s Vanilla Cinnamon at NYC’s DreamDry (aka where I got my awesome VMA hair done), for an evening of makeovers, blow-outs and what may possibly be the most stylish shot of my life. Featuring a custom DIY Bailey’s shot bar, I made concoctions that involved Bailey’s Vanilla Cinnamon mixed with whiskey and topped with an orange twist to something called the “Rich & Famous” that mixes Bailey’s Vanilla Cinnamon with Ciroc Armaretto and adds accents of edible gold around the mouth of the glass and isn’t complete without a cherry on top!

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Now with the amount of hair I pack, my hair-dresser had her work cut out for her — giving me a blowout isn’t s quick job, it’s a workout. And while we chatted, the waiters came over for more mixed samplers using Bailey’s Vanilla Cinnamon. I don’t really have words for how delicious the addition of this liqueur added to every shot I sipped, but lets just say it took it from a drink to a dessert. And I should know, I may or may not have woken up with diabetes after the insane amount of sampling that went down — but at least my hair looks fantastic!

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TRANSFORMBER By Lou Reed and Mick Rock Book Launch at John Varvatos

Mick Rock, Lou Reed, John Varvatos at Transformer book launch

Now this is one for the books! On Thursday, I stopped by the John Varvatos store for the launch of rock legends, Lou Reed and Mick Rock’s new photography book, TRANSFORMER. Moderated by John Varvatos himself, he took to the stage with Lou Reed and Mick Rock asking questions about rock, the 70s and their journey together through this age of music and the images captured in the book. 

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UGG Celebrates 35 Years of Awesomeness

IMG_3021Last week, we boogied down with UGG Australia in celebration of their 35th Anniversary. The brand that made the classic sheepskin boot a household shoe — I mean who doesn’t own a pair? It’s like a trap. Once your feet know that kind of comfort, you’ll never go without a set in your arsenal. 

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Mudderella: The NEW Mud Race for Her

MudderellaLast week marked the first ever Mudderella event; a 6 miles long obstacle course featuring 15 challenges! The event, which is designed for women kicked off in Tamiment, Pennsylvania in the Poconos. With start times every 20 minutes, my team amped up with fake tattoos, purple face paint, and some instructional stretching all compliments of the course prior to the motivational speech at the start line by the Mudderella crew.

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Saks Launches New Fragrance Floor

Saks Fifth Avenue Fragrance Floor

This morning, I stopped by Saks Fifth Avenue for the official unveiling of their new fragrance floor. While the location has not changed, just about everything else about the space has. For starters ten of the brands (including Creed, Hermes, Bond No.9 New York, Diptyque, Le Labo, Panhaligon, Kilian, Acqua di Parma, Cartier and CHANEL) are now separated as if they we’re their own boutique, allowing the brands to use their counter space to show off their distinct personalities.

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NOW OPEN: Birchbox Pop-Up Shop

Guess what my fellow beauty junkies? Our favorite delivery beauty service has opened up a pop-up shop, in honor of New York Fashion Week. Open today, Birchbox has launched Birchbox Local, an amazing 2 floor sample shop filled with products full size and mini from some of our favorite beauty brands.

Birchbox local

Located in Chelsea Market in NYC’s Meatpacking District, Birchbox Local gives

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PC Featured in In Touch Weekly!

Lara Eurdolian In Touch Weekly

Remember all of my covered as COVERGIRL’s red carpet corespondent for In Touch Weekly’s post-VMA Icons & Idols party? (If not click HERE). Well In Touch included a little blurb about my role in this weeks issue and picture of me with NERVO on the red carpet. (Turn to page 30!)

“COVERGIRL Red Carpet Correspondent, Lara Eurdolian, prettyconnected.com, chatted up VIPs about their favorite #COVERMOMENT of the night. But fashion and beauty weren’t the only things on display on the In Touch’s red hot, red carpet. COVERGIRL’s mani-cam invited guests to show off their rockstar nail art.”

Celebrating Elie Tahari Day with Joan Rivers #ElieTahari40

Elie Tahari and Joan Rivers at on Elie Tahari Day

Elie Tahari has come a long way since coming to this country with only $100 in his pocket. His first fashion job was out of Newark selling hats and gloves on the street and decades later he’s built a dynasty. It’s an inspiring story; one that continues today with yet another milestone in the designers career. Today, is Elie Tahari’s 40th Anniversary and with that he’s earned the accolade of a holiday. Going forward September 4th is now Elie Tahari Day! It doesn’t get more official then an opening speech by Joan Rivers and a signed proclamation by Mayor Bloomberg.

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