This morning, I stopped by Saks Fifth Avenue for the official unveiling of their new fragrance floor. While the location has not changed, just about everything else about the space has. For starters ten of the brands (including Creed, Hermes, Bond No.9 New York, Diptyque, Le Labo, Panhaligon, Kilian, Acqua di Parma, Cartier and CHANEL) are now separated as if they we’re their own boutique, allowing the brands to use their counter space to show off their distinct personalities.
I know what you’re thinking, how can anything about online dating be fun. And I get it, the dating world — especially for my fellow sista’s in NYC is particularly challenging. But here’s the deal, last week I attended the relaunch event for the Swoon App and in a sea of online dating services this is definitely one that stands out.
Molly Messenger, product head manager for the app, explained it well when saying, “there are no long forms to fill out (who reads those anyway?). It’s an iPhone app that is linked to your Facebook profile. Don’t worry it doesn’t post anything on your wall. The app just pulls you pictures so you have a few decent ones to start.”
Remember that site, “hot or not?”, it’s like that with some Pandora like algorithms that basically tries to find men based on your preferences, interests and age range. Here’s how it works, the app links to your Facebook profile and then pulls up friends of your friends pictures, interests, age as well as displays your mutual friends and you either swipe ‘left’ if you’re interested, ‘right’ if you’re not. Either way, it’s completely anonymous and in no way will that person find out you’ve reviewed their profile (nor will your mutual friends) unless they have reviewed yours to and you’ve both swiped accordingly as interested. From there you can go on a date and live happily ever after and then cancel your account. Did I mention the app is free?
The video says it all…
Notable guests, at the event included that ’70s Show actor Wilmer Valderama, Real Housewives of New Jersey‘s Albie Manzo and socialite Tinsley Mortimer. Naturally my swoon date match was Wilmer — or at least I like to think so if we weren’t both happily taken.
What are you waiting for, go swoon and send me a wedding invite!
Revlon’s glam gal duo Emma Stone and Olivia Wilde are set to appear in their first Revlon campaign together. The duo is promoting the Revlon’s Evening Opulence Collection, which features a royal palette of rich purples, violets and emeralds for the eyes, plums and fuchsias for the lips and graphites and matte sparkles for the nails. The make-up artist on set was celebrity artist and Revlon Global Artistic Director Gucci Westman, who designed the color scheme of the collection. The campaign was shot by Steven Klein in LA and is set to launch in October.
So what do you think ladies? Leave a comment or tweet me @prettyconnected
A collection to look forward to season after season is Honor. You can always count on designer Giovanna Randall to turn up the charm in the pretty department and the Spring 2014 collection was no different. Although the
She’s back! Modern Family’s Julie Bowen reunites with Neutrogena as the new face of the brand. While so many of these skincare brands seem to go younger, and younger in the spokesperson category, it’s so great to see Neutrogena tap the Emmy award winning actress and mom who previously was the face of the brand from 2001 to 2008 and will return in 2014 campaigns
“Julie embodies the ultimate NEUTROGENA® woman, and we are excited to have her return home. As a career women and busy mom, she empowers women to make healthy skin choices and is an inspiration to all,” says Michelle Freyre, General Manager, Neutrogena.
Backstage at Rebecca Minkoff, the hair was a gorgeous, effortless braided up-do that I’d like to start rocking now, paired with a bolder eye and palette of Navajo neutrals and fun patterned pink nails to finish off the look. Rebecca Minkoff’s inspiration for the Spring 2014 collection was taken from an old photo of Bianca Jagger traveling in Mexico and the beauty teams played off that idea when developing the looks.
Concept Korea is a global project that publicizes Korea’s fashion culture throughout the world of fashion and shows four different talented designers from Korea each season during New York Fashion Week. Presented at Lincoln Center, it’s like four fashion shows in one, as each designer/label, KAAL E.sukae, ChohBoko, beyond closet and Big Park showed off their unique look. In between each collection, the designer would tell a story through graphic visuals and blaring music to foreshadow their collection down the runway. We were lucky enough to sit front-row at this unique show.
KAAL E.sukae was the first collection to make its striking appearance down the runway. The collection paid homage to the ultimate classic: black and white. It consisted of a very clean and structural esthetic, staying true to the designer’s inspiration from the bible phrase, “The stone the builder rejected has become the corner stone.”
ChohBoko was the second in line to send garments down the runway. His collection reminded me of Vivienne Westwood punk days with exaggerated colors and patterns. I will say, though, the most memorable outfit was when the models came down the runway with a matching voodoo doll.
Beyond closet — This one is for the boys! The collection consisted of modern sports wear. His spring 2014 collection was inspired by the views of everyday men going to the gym and their transformation from a gaunt state to more muscular and masculine.
Big park: His collection focused solely on silhouette, shape, and pattern. With making a blush leather jacket and a black skater skirt it was easy to see how parts of his collection could be incorporated into your everyday wardrobe.
Experience the show for yourself:
I first learned about NOON BY NOOR at an event earlier this year. I was interviewing Ginnifer Goodwin and when I asked who she was wearing she called out the designer. That’s when my love affair with the brand began and upon receiving a ticket to the show to preview their Spring collection is where the love affair continued (especially being seated front row where I could truly appreciate every detail of the design). And I wasn’t the only one. Sitting across from me was Solange and Leigh Lezark in matching NOON BY NOOR prints.
Florals and animal prints, pinks to beige’s (and darker hues) are all part of the everyday aesthetic of Eva Mendes. So it should come as no surprise the bombshell actress pulled inspiration from her closet when designing a collection for New York & Company. Now available the collection includes a tops, pants, skirts, dresses, jackets, scarves and jewelry.
For me, the jewelry pieces stole the show. Some were vintage inspired and are incredibly editorial and gorgeous. The white Allegra necklace in particular I expect to see in all the fashion mags.
Shop the collection at nyandcompany.com
Yesterday, I spent the morning with Downy and Lauren Conrad for the unveiling of their Closet Love Affair campaign in partnership with California Closets. Downy will use Pinterest to reveal how caring for your clothes will help you fall back in love with your closet.
