Home Authors Posts by Lara Eurdolian, Pretty Connected Beauty Blog

Lara Eurdolian, Pretty Connected Beauty Blog

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SJP Rocks Pretty Connected Mask Chain Opposite these Epic SJP Collection Heels + Gucci Socks

Photo Credit: Mega

It doesn’t get more Carrie Bradshaw then Sarah Jessica Parker rocking our Pretty Connected Mask Chain Necklace, $30, opposite these amazing Gucci socks and SJP Collection red heel combo.

The SATC star has rocked our chain in every major appearance since September and renders me speechless every time! We’re beyond inspired by her style, business sense and commitment to female entrepreneurs and supporting small businesses.

EXTRA Holiday Gift Guide

Pretty Connected mask chains on Extra TV>

I had a blast shooting some of my favorite items for the holidays with EXTRA TV! We did the segment in four parts, items for On the Go, Work From Home, The Perfect Stocking Stuffer and Pampering!

The extended cut of the on-air version is coming soon as well as giveaways all week long starting with this chic Ray-ban’s from Sunglass Hut! Head to https://extratv.com/giveaways to enter!

More giveaways to come and below is a sneak peek of all my picks below!

Pretty Connected Mask Chains Featured on PIX11

It was such a pleasure talking about small business trends as we gear up for the holiday season and Pretty Connected Mask Chains and accessories with Pix11’s Jennifer Bisram. With everyone shopping online it’s important to be on top of your inventory, packaging, mailers, and make sure you have enough supplies and manpower to maximize your sales.

Pretty Connected Mask Chain and accessories

Keeping up with demand was a huge challenge when our mask chains went viral. And one thing that helped was creating a pre-order button if anything went out of stock and offering an accurate timeline so that customers could order in advance and then receive the parcel later. Simply saying ‘out of stock’ reduces the chances they will check back to purchase.

We’re still navigating the best way to perform on Etsy has been an incredible support for us. It offers a ton of control and an amazing community to be a part of. For any small business’ even if you run your own site, I highly recommend still joining!

SEQUIN x PRETTY CONNECTED Charmed Necklace to Mask Chains are Here!

It’s here!!!!!!! The Pretty Connected x Sequin Good Vibes Mask and Chain set! With four different charm options, each Talisman charm was inspired by an ancient symbol and designed as a reminder of our potential to dream, heal and thrive.

  • Elephant – Represents strength, stability and longevity
  • Evil Eye – Repels negativity and attracts good luck
  • Moon – Calm, illuminating energy to soothe the soul
  • Night Sky – Starry nights inspire infinite possibility

I’ve been a huge Sequin fan for as long as I can remember so to collaborate with them on a charm set for our mask to necklace chains has been incredible! Wear it as a necklace, mask chain, bag strap… the charm can be clipped to any part of the chain.

Prices range from $58-$78, shop them at shop.prettyconnected.com

The CEW Beauty Winners Announced

Once upon a time, we would sit in rooms like this, each brand at their own table anxiously waiting as the Cosmetic Executive Women (CEW) Beauty Award winners to be announced!

This year for the first time in history, and like most things in 2020… CEW went virtual.

And the winners of the 26th Annual CEW Beauty Award Winners are…

My Favorite Beauty Products to De-Stress

In my latest column for NewBeauty, I’m tackling my favorite products for all things stress — stressed skin, muscles, mind and beyond. From creating a zen space, to in-shower favorites, you can read all about it at: https://www.newbeauty.com/pretty-connected-prescription-stress/

Also if caught our NewBeauty Live event and looking for every promo codes from the amazing beauty brands that participated, here’s the link: https://www.newbeauty.com/newbeauty-november-live-event-promo-codes/

Let the holiday shopping commence! xoLara

11/12 NewBeauty Live Event! Join the Biggest Names in beauty + $20k in Giveaways!

NewBeauty Live beauty event

It’s almost here! Our next NewBeauty Live event featuring over 20k in giveaways and the biggest names in beauty! Join us for the ultimate beauty shopping experience!

On Thursday, November 12 at 8 p.m. EST, tune in from the comfort of your home to hear from some of our favorite beauty brands as they demonstrate the latest products and share their knowledge. You’ll also have a chance to win prizes, plus at the end of the evening we send out exclusive discount codes for you to shop!

Admission is FREE (our VIP tickets are SOLD OUT), but you have to RSVP to join: https://newbeautylivenovember2020.splashthat.com

SJP Voted in our $30 Pretty Connected Mask Chain!

The one where Sarah Jessica Parker is at dinner with Andy Cohen and Amy Sedaris talking about our Pretty Connected Mini Nikki mask chain ($30).

And then takes her son to vote for the first time and is wearing the same chain!

I’ve been completely stressed about this election and then to have DMs in my inbox saying SJP is wearing your chain to vote! I literally couldn’t be more proud, and honored. Especially since I spent the last week watching Hocus Pocus on repeat! I’ve also been fortunate enough to meet her a few times and she’s just simply the best! Funny enough, the last time we met was at her SJP x Sunglass Hut launch party, which she also wore to the polls. And they’re on sale!

What an incredible moment! Taking her son voting for the first time and our Pretty Connected mask chains got to be a part of it! Here’s hoping more of our youth and country did the same and voted!

Grab a drink, we’re in for a ride! Stay safe everyone!

11/4: UNFILTERED Experience | Catch us on the Influencer Panel + How to Grow Your Brand

It’s been a great week of panels for the annual UNFILTERED Experience show and on November 4th, I’ll be on two panels for their live sessions, Master Your Brand and Influencers and Unplugged: Creating Holistic Brand Relationships.

WEDNESDAY, NOVEMBER 4, – 10:00 am pst/1 pm est, MASTER YOUR OWN BRAND Panel

Let’s face it… at some point you’ve thought about how to evolve your content creator business to the next level. Maybe you’ve done successful campaigns with brand partners and it gave you a taste for what you can generate from your posts…or maybe you just want to develop an income stream stemming from products that reflect your own personality. How do you get started and fund your business? Do you merch under your own name or not? Hear first hand some of the key learnings from an influencer turned business founder. Q & A w/ leading influencers

WEDNESDAY, NOVEMBER 4, – 11:00 am pst/2 pm est – INFLUENCERS UNPLUGGED: CREATING HOLISTIC BRAND RELATIONSHIPS Panel

While influencer marketing has catapulted many companies into financial darlings with private equity investors and to avid social media fandom, working with influencers is more of an art than science. Yes, data matters – audience fit, engagement, content fit are all very important metrics. But more so, the relationship that you develop with social media influencers who become your brand ambassadors and spokespeople matters even more. How do you cultivate long lasting relationships? Hear directly from influencers how they have nurtured relationships with favorite companies and what are the key tactics you can use to connect in a more holistic way with content creators. 

Educational registration is open now! All panels can be re-watched with ticket purchase. Check out the line up at https://www.unfilteredexperience.com/experience-online/education

Follow the conversation on IG: @unfilteredexperience #UnfilteredXP #unfilteredexperience

BOY MEETS GIRL Working Together to Encourage VOTING!

I am so excited to partner with BOY MEETS GIRL + Fashion Our Future to encourage you guys to get out and vote! Early voting in New York has ended so it’s now up to all of us to encourage anyone qualified to get out and vote on November 3rd.

This BOY MEETS GIRL(R) hoodie is in partnership with Fashion Our Future 2020 – in support of @boymeetsgirlusa’s continued partnerships with the Women’s March, & Voto Latino.

Veronica Webb + Stacy Igel. Photo Credit: Bennett Raglin

Their campaign, starring Veronica Webb and other strong female leads, featured the BOY MEETS GIRL x PRETTY CONNECTED Dylan Folding Mask + Chain set ($32), with proceeds going to Survivor Corps; which is educating, connecting, motivating mobilizing many affected by COVID-19 to support all ongoing scientific, medical and academic research to find a cure, and help to develop a vaccine.

To shop both collections at boymeetsgirlusa.com