Smashbox Launches Fall 2012 Image Factory Collection

Fresh for fall, Smashbox has launched their Image Factory collection. Consisting of products for eyes, lips and cheeks, the limited edition collection is straight from a modern-day image factory, AND I CAN NOT WAIT TO TRY IT! The reviews are steller at Sephora, unfortunately I’m currently road tripping through the west coast on my way to Burning Man, so I’m going to have to wait until I’m back in NY to get my hands on this collection!

Smashbox is also partnering with People StyleWatch to launch the Image Factory contest! If you’re an up-and-coming photographers, makeup artists and/or stylists (or aspire to be one), you’re invited to upload three photos of your best work to Fans will vote on their favorites, and three finalists from each category (photography, makeup artistry and styling) will be chosen to be flown to the Smashbox Studios in Los Angeles to work on a real shoot for a Smashbox Cosmetics advertisement that will appear in People StyleWatch. To enter and learn more, visit by September 15th!

Now for the Image Factory Collection! (Note: the descriptions are modified from their website, I’m still waiting to try them!)

  • PHOTO OP EYESHADOW PALETTE ($39): Two ultra chic sets: Icon (contains shades: Alabaster, Thunder, Blackout, Roast, Black Currant, Seafoam) and Muse (contains shades: Russet, Truffle, Bare, Juniper, Sandstorm, Sumatra). This palette of ultra-blendable  velvety shadows is richly pigmented, and are crease- and fade-resistant for flawless, iconic eye looks. Includes double-ended brush.

  • AIRBRUSH WHIPPED CHEEK COLOR ($29): This luxe, lightweight blush gives cheeks a naturally radiant glow. With ultra-fine pigments for supreme blendability and silicone elastomers that diminish imperfections, this mousse-like formula delivers an instant airbrushed effect. Shades: Berry Bliss, Dusty Rose
  • WATERPROOF SHADOW LINER ($22): Effortlessly line and define your eyes with this creamy, mistake-proof shadow liner. This versatile formula offers soft definition in one quick step—smudge as a liner or blend as a shadow for radiant, all-over color. Shades: Bronze, Charcoal

  • LIP ENHANCING GLOSS DUO ($24): How cute are these little lip gloss sets? Pout to perfection with this luxe, longwearing formula and ultra-cushiony applicator. Shades: Fab/Snappy (rose color/carmel nude shade), Luxe/Chic (deep berry/shimmery nude shade)

The Image Factory collection is available at, Sephora, ULTA, Nordstrom, QVC, and select Macy’s.