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Organize How You Shop With Lyst!


If there are two things I do compulsively, it’s make lists and online shop. (And also leave things in carts too long and lose my pending purchases). Lyst changed all of that for me! The website lets you shop top brands and designers and create boards so you can shop by style, outfit, season or however else you like to categorize. You then name that Lyst and it’s saved so you can go back and view/purchase items at any time (provided it’s not sold out). There’s also the added functionality of being able to follow your favorite brands and other people’s Lysts to discover more looks.

Top Costume Jewelry Designer – Lele Sadoughi Launches Eponymous Collection

If you don’t know Lisa Sadoughi by name yet I’m sure you have see her influence.  Lisa (Lele) Sadoughi has earned industry-wide credibility as a top costume jewelry designer.  In 2006, Lele conceptualized and ran J.Crew’s jewelry division as their Design Director under Jenna Lyons.  The line launched with great success (amazingly beautiful vintage inspired pieces) and followed strong to became J.Crew’s most successful category by the time she left. Sadoughi then moved to become the Jewelry Design Director at Tory Burch, and in 2012 she decided it was time to start her own eponymous collection!

Lele Fall
Lele Spring 2013 collection (now available!)

Launching in Spring 2013 she was inspired by egyptian revival and symbolism, art deco, and the 1920’s.  The collection includes bold statements of falcons and tassels on necklaces, bracelets,  earrings and even some home decor.  Simpler pieces include the slider bracelets that come with crystals or genuine stones hand set in frames secured with

11/30 Events: Meet Rachel Zoe at Piperlime, Joe Zee and donate a coat, visit Woodley & Bunny, then gamble with a bunch of Celebs for a good cause

On November 30th, if you’re in NYC there’s really no reason not to step out on the town. Especially when you can…


Piperlime will be opening a Piperlime Piping Hot Lounge in NYC with Rachel Zoe for 2 hours only.  Consumers will have the chance to meet Rachel and score a Piperlime mystery gift card (values up to $500), including a special offer to share with friends.  Rachel will also be giving away one of her Piperlime holiday picks every 5 minutes.

WHAT:      Kick-off the holiday season with Piperlime and Guest Editor Rachel Zoe at the Piperlime Piping Hot Lounge.

  • The first ten people in line get a photo with Rachel!
  • Rachel will giveaway one of her Piperlime holiday picks every 5 minutes… think Michael Kors and Marc by Marc Jacobs goodies
  • 500 lucky people will score a Piperlime mystery gift card with values up to $500 and a special offer to share with friends

WHEN:     Wednesday, November 30th, 12:00pm – 2:00pm

WHERE:   201 Mulberry Street (between Spring & Kenmore)

Lucky Magazine Hosts FABB Conference

Event: Lucky Magazine Inaugural Fashion and Beauty Blogger (FABB) Conference
When: February 8th
Venue: Apella, NYC

Fellow Blogger Kimmy Scotti and Lara Eurdolian (me!) at FABB

Lucky Magazine did an extraordinary thing for us bloggers, when hosting their inaugural Fashion and Beauty Blogger (FABB) Conference last week.  To have such an amazing publication show their support to the Blogger community and take the time to organize such an incredibly group of guest speakers and panelists shows a high level of acceptance of us in this industry. I mean HELLO! They got us Jenna Lyons, Tory Burch, Joan Rivers, Sohie Buhai, Lisa Mayock, Kerry Diamond, Erika Bearman (aka @OscarPRGirl) and so many more incredible speakers and notable bloggers. And proved that there’s no reason for all of this hype that magazines and bloggers are in competition, but rather can work to support each other to mutually grow and benefit. Of course on some level we are, but not any more so then we are with our fellow bloggers, and with this new social space it’s a great time for us to come together.

Brandon Holley and Tory Burch
Jenna Lyons (my inspiration), Lara Eurdolian

I was curious to meet Brandon Holley, the new editor in chief of Lucky magazine, who was hosting the event. She recently replaced former Lucky editor, Kim France who founded the publication. Clearly, she has big shoes to fill, however Holley came from Shine, Yahoo’s site for women and obviously has a strong digital and web background. And is putting that experience to good use; it was both innovative and monumental for Lucky to start FABB. Am I expressing the magnitude of this! Most of us would have been content with a digital director hosting the event and her making an appearance. The fact that Holley took the time out of her busy schedule to spend an entire day with us, and advocate for our growth is epic.

Okay, enough gushing, you get the point. The room was filled with bloggers at all levels; from ones who haven’t started their blogs to those who have created a business out of them. I walked out of the conference inspired and hopeful. My notebook was filled with advice including