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Jane Cosmetics Officially Re-launches!

Jane cosmeticsAfter much anticipation, Jane Cosmetics is back and has officially re-launched at 500 ULTA beauty stores with plans to expand to 65 more stores by the end of October. I stopped by the brands launch celebration and had to pleasure of meeting the woman behind the brand, Lynn Tilton. She’s a pillar in this industry someone a lot of us look up to as she’s also the head of Stila Cosmetics and 70+ other companies. (Talk about a super entrepreneur). Offering quality makeup at affordable prices, Jane fills the niche between value and prestige cosmetics lines.

Lara Eurdolian, Lynn TiltonWith the belief that true beauty comes from giving back and that confidence comes in many colors, Tilton created a line that empowered women to be

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Bebe Celebrates #be9to5 Campaign with Nina Agdal, Ciara, Coco Rocha, Selita Ebanks…

bebe #9to9 campaign

Last week, I joined bebe at Provacateur for the launch of their Fall 2013 #be9to5 campaign. Featuring a whole slew of quotes, including my personal favorite, “Good girls go to heaven, bad girls go everywhere”, the campaign features model Nina Agdal. In attendance was Coco Rocha, Ciara, Katrina Bowden, Selita Ebanks, Cintia Dicker and of course Nina Agdal, who all came to celebrate bebe’s new mantra “9pm-5am.” I just stayed for the VIP hour but the party went all night and rumor has it Leonardo DiCaprio, Sean Avery and Russell Simmons all arrived late night to enjoy bebe’s party. Which is what happens when you leave early… so maybe I could stand to adopt their new mantra as well:)

Coco Rocha at bebe #9to5 event

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Live from In Touch’s Icons+Idols Party with Jenny McCarthy, NERVO, Sarah Hyland, Taryn Manning, Nick Cannon {sponsored}

Last night, live from In Touch Weekly’s Icons+Idols party I was tweeting up the red carpet like it was my job! Which of course it was, since I was fortunate enough to be the red carpet corespondent for COVERGIRL! I already posted about my outfit, now for the fun stuff of who was there and the inside scoop on the top celebs #covermoments of the day as well as their must have beauty item for the red carpet!

Jenny McCarthy has been making headlines what with recently being announced as the newest member of The View, and dating New Kids on the Block singer Donnie Wahlberg. Her #covermoment was showing her son NYC for the first time and experiencing it through his eyes. Her must have red carpet product is powder — don’t want to be shiny on the red carpet.

Jenny McCartny at Icons+IdolsModern Family’s Sarah Hyland arrived in Marchesa and was super sweet! She had the same must-have product, powder as well as added lip gloss to the list.Sarah Hyland, Lara Eurdolian, VMA'sIt was so great meeting Taryn Manning, who was wearing a great mix of H&M and vintage, with some Rag and Bone jeans. Paired with a killer red lip that really competed the look, it came as no surprise her must-have beauty item — lipstick.

Taryn ManningCOVERGIRL spokeswomen, and stylish DJ duo NERVO made a fashionable entrance on the red carpet — their style is sick!!! It’s super original and they always look amazing head to toe. Sporting some COVERGIRL Flammed Out Shadow Pots and Smoochies Lip Balm, we gushed over our love for the new Flammed Out Collection!! Their #covermoment was the moment before they stepped onto the red carpet and were getting their makeup done.NERVO at In Touch's Icons+Idols eventNow my next guest is tough to say without singing his name… yes, I’m talking about Jason Derulo.

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Join me Live TONIGHT from the red carpet with COVERGIRL + InTouch Weekly

Lara Eurdolian, Covergirl

As some of you may have seen by now, continuing COVERGIRL’s ultimate COVERage of the VMAs, I’m partnering with the brand tonight as their official red carpet corespondent for InTouch Weekly’s post-VMA, Icons+Idols after party! I’ll be chatting up the celebs live from my social handles @prettyconnect (on twitter and instagram), capturing all of the post-show #covermoments.

Join me throughout the day as I get glammed up with COVERGIRL with stops at DreamDry to get my hair done; a visit to Miss Pop Nails studio for some rockstar nail art featuring COVERGIRLS new Glosstinis! Followed by a stop to Life&Style’s beauty lounge to get my makeup done.

Official red carpet coverage starts at 11pm so be sure to follow me @prettyconnected and @covergirl and join the conversation using the hashtag #COVERMOMENT

Lara Eurdolian, Covergirl

Are you having a #covermoment? We want to know! COVERGIRL and MTV have launched covermoment.com, a site dedicated to fans capturing their cover moments! A #covermoment is the moment a woman feels her most beautiful and empowered and wants to share it with the world. Whether it’s a selfie or a group shot with friends, these are the moments in your life that you feel your most confident, independent, authentic self. To be featured on the site (covermoment.com) just use the hashtag #covermoment when you post pictures on instagram or twitter. The #covermoment tool pulls images using that hashtag from across the globe, bringing together celebrities, artists, and users all in one place.

mark. Celebrates 10years with Lucy Hale and Elle Varner

Lucy Hale and Elle Varner at Mark.'s 10 year anniversary party

Beauty and fashion brand, mark. will always have a special place in my heart. I started my blog right around the time I began consulting with mark. and years later to be in a room with some former colleagues and the blogger community to celebrate the brands 10th birthday is an honor. How far the brand has come over the past decade with a full line of makeup, skincare, nails and hair line as well as accessories, shoes, handbags and fashion finds. Not to mention, their m.powerment campaign which has raised over $1 million to to help break the cycle of dating abuse and partner violence!

Joined by mark.’s Global President, Meg Lerner, Celebrity Makeup Artist Fiona Stiles, R&B sensation Elle Varner, as well as mark.’s new beauty brand ambassador, (and Pretty Little Liars star) Lucy Hale, the brand celebrated it’s birthday at

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G-Shock Celebrates 30 years with Eminem, James Marsden, Jessica Stam and Brook Lopez

G-Shock

Last week, the world gathered once again to witness the unveiling of G-Shock’s newest innovations—the ultimate celebration capping a year of honoring G-Shock’s 30th anniversary. This year’s newest styles brought actors, models, athletes, and musicians alike to the stage to present the notable new designs: James Marsden, Jessica Stam, Team G-Shock snowboarder Louie Vito, and Brook Lopez, just to name a few.

Included in the assortment of styles was the unveiling of the lightning yellow Master of G Frogman watch which is an exclusive 30th Anniversary model, commemorating the 1992 original bright-yellow G-Shock.Frogman GD-X6930E-9_JR_D

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Express Rocks the Sidewalk in Times Square

Express Times Square
Photo Credit: StyleCaster Pictures / Photos by Ally Lindsay

On Saturday, Express staged their much anticipated “Rock the Sidewalk” runway show in the middle of tourist-crazed Times Square. Lucky enough for us, our friends at StyleCaster treated us to blowouts at blow salon followed by a behind-the-scenes tour and VIP seating for the event. It’s been 2 years since we joined Express for their previous ‘Rock the Sidewalk’ event, and it just seems to get bigger and better every season! (Plus you know it’s the place to be if BryanBoy is in the crowd).

Express Rock the Sidewalk
Photo Credit: StyleCaster Pictures / Photos by Ally Lindsay

Seated front and center at the base of the runway, we watched as the brand showcased their Holiday Collection and campaign shoot. Filled with 

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Rainbow Bright: Color Me Rad 5K!

Color me rad

It takes a lot to get me up at 6am on a Sunday morning, but earlier this month I was thrilled to join the early birds for a run.  At the Color Me Rad race you start out fresh and clean (we recommend wearing white) but once the race starts the color party begins!  Color Bombs of pink, purple, yellow, green and blue are tossed at you in colorful hazes as you run a 5K.  By the end of the race you are  pumped up, and a tie-dyed hippy vision of color and happiness (minus a few calories)!  The Pretty Connected Team had a blast creating our own color powder wars, hula hooping, running, and dancing!  All sober and all before 11 am!

Screen Shot 2013-07-31 at 11.12.57 AM

{Making memories and busting calories!  Yeah!}

Color me rad

 {We all finished looking more “RAD” then ever!}

Color me rad 5k

 {Warming up our killer dance moves before we joined the crowd around the DJ for some more color bombing.}

This was so much fun!  If your looking to get in shape with some friends or family this is defiantly something to look into.  All the color does come off your skin and hair with a little extra soap and scrubbing.  

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Orla Kiely Celebrates Target Launch with Guest DJs Alexa Chung and Tennessee Thomas

Orla Kiely for TargetLast night we celebrated the latest launch of Orla Kiehly for Target. Designer, Orla Kiehly (herself) hosted the event in her downtown store in SoHo where the collaboration in partnership with Belkin accessories of iPad and iPhone cases we’re on display. Alexa Chung (yes, the Alexa Chung!) and Tennessee Thomas were the special guest DJs for the night, and there was even a flower arrangement station for guests to take home a bit of the rooms ambiance. Masked in Kiely’s signature prints the collection of electronic cases are now available through the fall at Target store locations and on Target.com.Orla Kiely for Target, Alexa Chung, Tennessee Thomas

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Claire Bowen & Sam Palladio Rock the Summer with Self Magazine

Claire Bowen & Sam Palladio

Last night, Self Magazine hosted their Rocks the Summer event in honor of their July music issue at NYC’s PH-D at the Dream Hotel Downtown. And what kind of music celebration would it be without some steller music, which was flown in straight from Nashville (literally and figuratively). Clare Bowen and Sam Palladio of the ABC hit series, Nashville, flew in from Nashville to perform 3 songs in front of the live audience; including their first duet together on the show, If I Didn’t Know Better. Lucy Danziger, editor-in-chief of Self Magazine, made a joke about all of us wanting to be Clare and wanting to date Sam, which judging by all the sighs in the room was pretty spot on. Whether or not you’ve seen the show, it was next to impossible to watch the performance and not consider yourself a fan. They are so talented (and handsome, and they have accents, she’s Australian, he’s British — just saying).

Claire Bowen & Sam Palladio

Claire Bowen & Sam Palladio

Lucy Danziger, editor-in-chief of Self MagazineOther highlights include getting my hands on the new summer collection from Essie nail polish, which was one of the event sponsors. All the signature cocktails being served we’re inspired by different shades from the collection. And also seeing Snooki (there’s something I thought I’d never say), who is now the size of my pinky (no seriously, she’s like a size 0). It was impossible not to stare…

Snooki

Snooki

Screen Shot 2013-07-17 at 3.07.55 AM

Essie Summer 2013

Essie Summer 2013

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