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Lara Eurdolian, Pretty Connected Beauty Blog

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Lands’ End Canvas Rocks Their Spring/Summer 2012 Collection With The Wandas

Lands’ End Canvas knows how to throw and party and launch a collection in style! Last week they premiered and celebrated their Spring/Summer 2012 collection with a special performance by The Wandas. Hosted at the Highline Stages, they previewed the whole collection and transformed the space into a canvas (how clever!) and allowed guests to paint on the designated wall, while The Wandas took to the stage in the background.

Hanging out with my Refinery29 peeps!

Empire State Building to Shine for Evelyn Lauder Tonight

Evelyn H. Lauder with Elizabeth Hurley at the Empire State Building in 2010 in honor of Estée Lauder Companies’ Global Landmark Illumination Initiative

Tonight the Empire State Building will shine pink and white in memory of the late Evelyn H. Lauder and her courageous work raising awareness in the fight against breast cancer.

“The Empire State Building shines our tower lights in pink tonight and until 6 am Tuesday morning in memory of Evelyn H. Lauder,” says Anthony E. Malkin of Malkin Holdings, “a loving wife, mother, and grandmother and a woman who has improved the lives of millions with her advocacy and inspiration in the fight against breast cancer.”

In 1993, Mrs. Evelyn H. Lauder founded The Breast Cancer Research Foundation (BCRF).  Since that time the BCRF has raised over $350 million for research. In 2000, The Estée Lauder Companies’ Breast Cancer Awareness Campaign began its Global Landmark Illumination Initiative whereby world-famous landmarks around the globe, including the Empire State Building, are illuminated in glowing pink lights during Breast Cancer Awareness Month in October to focus attention and spread awareness about breast cancer, and the message that early detection saves lives.

For more information on the Breast Cancer Research Foundation, visit http://www.bcrfcure.org.

Aruna Seth Spring 2012 Footwear

Check out the latest collection of British footwear designer, Aruna Seth! Notorious for adorning the legs of celebrities and royals alike (did you catch Pippa Middletons’s shoes during the reception for the Royal Wedding?), this season they’ve added colors to their iconic butterfly shoe, Farfalla as well as incorporated luxusious details such as Swarovski crystals and Chantilly lace. Prices range from $400-$4000.

20% off Patricia Fields

Happy early Christmas from Patricia Fields!  The stylist (who’s accolades include Sex and the City, Ugly Betty, and the Devil Wears Prada) is offering 20% off everything in her store (located at 302 Bowey, NYC) and online at www.patriciafield.com. Get shopping, this offer is valid until December 12th!

Our Favorite (functional and fashionable) Winter Accessories

In addition to being very functional in staying warm this season, hats, tights, and event socks can be an amazing and easy way to jazz up any outfit or transform a look.

What I’m currently loving… The Carly Boho Clothe Hat by Eugenia Kim ($365), which I spotted on another blogger and had to try for myself! Now I’m in enamored with it and it’s on my wishlist!

Knee socks! I’m all about the fun knee socks look to create anything from a preppy, sporty to downright silly outfit, which is why Sock It to Me Knee Socks ($9) are staples in my wardrobe.

Fun (and classic) tights and pantyhose!

1. Lips Floral Tights ($25)
2. Jukebox Tights in the Twist ($34.99)
3. Free People Feather Tights ($38)
4. Wolfred Secret Bow Pantyhose ($62)
5. L’eggs Profiles Cool Comfort Opaque Tights ($7)
6. Butterfly Tattoo Tights ($23)
7. Skweez Couture tights by Jill Zarin ($20)
8. Opaque Tights in Chartreuse ($15)

11/9 & 11/10: Moleskine Words Event at A.I. Friedman NYC (+20% off + Chance to win a Gift Card)

I’m obsessed with Moleskine, I mean OBSESSED! For as technological as I am, I’m literally lost with out my Moleskine planner — no I do not use iCal on my Mac or iPhone (don’t judge me). So imagine my excitement to be working with them and A.I. Friedman for their MOLESKINE WORDS event!

Here’s the deal, on November 9th & 10th from 2-7pm at A.I. Friedman’s NYC store (44 W. 18th street at 6th ave), Moleskine is giving out their cahier journals to all attendees to decorate with over 400 stamps. So show off your creativity and lets art out! Additionally they are offering 20% off Moleskine products and workshops by teaching artist and host of +Drawing+Models+Music+Beer+, Nathan Sensel and author and host of the Happy Ending Reading Series, Amanda Stern. This event is open to the public.

Help us spread the word for your chance to WIN a $25 Gift Card! We’re giving away a $25 gift card to three lucky winners (valid in-store only at their NYC or Port Chester store) who follow A.I. Friedman on twitter @AI_Friedman and tweet:

Visit @AI_Friedman NYC store 11/9-11/10 for the MOLESKINE WORDS Event (+20% off @Moleskine items) http://ow.ly/7lZ5k #MoleskineWords

Or any original tweet about the event using their twitter handle @AI_Friedman and the hashtag #MOLESKINEWORDS is also valid.

Here’s the Schedule:
Wednesday, November 9th
  • 2-7pm: Open to the public
  • 4-7pm: Workshop with Nathan Sensel

Thursday, November 10th

  • 2-7pm: Open to the public
  • 4-7pm: Workshop with Amanda Stern

Official Rules:

Lucky Shops 2011 VIP Night Recap

Makeda from Glamazon Diaries, Lara (me), Eileen from Miss Who Ever You Are

What an exciting weekend! Friday night I was one of the featured bloggers for Lucky Magazine’s Lucky Shops VIP event (you may have noticed me tweeting up a storm).  I partnered with the publication to serve on their blogger committee which was nothing short of fabulous; I was so honored to be working with them.

The VIP event kicked off the annual Lucky Shops, which is 3-day shopping event, where dozens of our favorite designers sell their merchandise at up to 70%! It’s a fashionista’s dream, which NYC is not short on; so needless to say, it was packed.

My fellow committee members included  (check out their awesome blogs!): New York Girl Style, Miss Whoever You Are, My Style Pill, The Beauty File, Cheetah is the new Black, Nubia’s Nonsense, Audrey Allure, Honestly WTF, Cheap Chicas, Platinum Blonde Life, Style Cusp, Glamazone Diaries and of course myself, Pretty Connected.

On the red carpet...
Bloggers unite!

I met the glam team at Bloom Beauty Lounge to start the night out right with some blow-outs and styling. I went with my signature blowout with a some added curls and volume (I call it the Victoria’s Secret model blow-out) to compliment my awesome outfit  [Shirt/Shorts/Boots: Nicole Miller; Tights: Joe Fresh; Necklace: Banana Republic; Belt: The Limited]. Once our hair was red-carpet ready, that’s just where we headed — to the red carpet where we joined the likes of  Bridget Moynahan, Kaylee DeFer, Iman, Susan Lucci, Rachel Roy, Katina Bowden, and Erika Dasher to have our pictures taken and have exclusive coverage opportunities. Then on to go shopping!

Brandon Holly, Mary Alice Stephenson and Mrchy Bloom
30 Rock star, Katina Bowden
My Lucky Shops Outfil {Nicole Miller Shirt/Shorts/Boots}

I invited a few friends at the event and we bee-lined it to Rebecca Minkoff, and all walked away with a new purses. We circled the ground floor and then made our way upstairs to the Hunter Dixon booth. I’m new to their designs but am keeping them on my radar since I wanted everything in their booth! After settling on a pair of pants and skirt (my dates bought up just dresses and tops), it was time to move on. Two Lucky Shop shopping bags full later, I was cut off.

In love with my new Rebecca Minkoff bag!

We then headed to the Lucky Shops after-party at the Crosby hotel for a private advanced screening of Jane by Design starring Erica Dasher, Andie MacDowell and a whole lotta good looking men. As someone who probably doesn’t watch enough television, let alone ABC Family, I found it entertaining and fun without being cheesy (as I find most shows geared towards teenagers to be). If follows unpopular (although very fashion forward) high school student, Jane (Erica Dasher) as she applies for a fashion internship and instead mistaken for an adult, accidentally lands a part-time job. For the love of fashion, I’m sure this show will suck me right in — although it doesn’t premiere until January 23rd, so you’ll just have to wait to see what I’m talking about.

Moi with Jane by Design star, Erica Dasher
Q&A with Jane by Design star, Erica Dasher and Costume Designer, Olivia Miles
More Blogger Love: Christine from Tineey.com, Makeda from GlamazonDiaries.com, and me

Thank you Lucky Magazine for a great night and the amazing opportunity to work together!

Joe Fresh Opens in NYC Flatiron District

Joe Zee and Joe Mimran at the Joe Fresh opening

Last week, NYC welcomed Joe Fresh, which as someone on Twitter referred to (when I tweeted I was at their store opening) “Canada’s treasure”. With 360 stores in Canada, Joe Fresh has been making a splash in the US beginning with locations at the Brdigewater Commons Mall, Roosevelt Field Mall and now NYC’s Flatiron district. Mimicking a food concept with fashion, Joe Fresh offers fresh styles at fresh prices.
Founded by Joe Mimran (Club Monaco founder), he attributes his ability to keep prices low (offering quality jeans, silk tops, and sweaters starting at $39, tights at $6!) to the creative process. Editing the assortment with high attention to detail and hand selecting what is made and the fabrication offers that control.

Hosting the opening was Creative Director of Elle Magazine and All on the Line star, Joe Zee; who’s first job was working for Joe Mimran when he began his fashion career in Canada, working retail at Club Monaco (he claims

One Day Only: 20% Off NARS Cosmetics

NARS Cosmetics just about NEVER has discounts, so it looks like 11/11/11 is you’re lucky day! Flock to their NYC store then for 20% off, one day only!

December 7th is the Second Annual FashInvest Conference for Entrepreneurs

Being an entrepreneur in the fashion industry is tough. It is notorious for being cut throat and very expensive.

With the goal of encouraging funding for medium to smaller size businesses the FashInvest Capital Conference was created as the only place in the world where entrepreneurs within Fashion, Branded Goods, Retail and Fashion Tech start-ups can showcase their business vying for investment opportunities. Now in it’s second year, the organizers will welcome over 60 national and international capital sources (angel, institutional angel, venture capital and smaller private equity firms) attending the event who are looking to form relationships with viable candidates.  The FashInvest Capital Conference will feature up to 20 selected, vetted and coached entrepreneurs presenting their company in an 8-minute format with the goal of fostering investment and strategic partnering opportunities.

The Conference will also feature Keynote Speakers, panels and networking.

Last year over 15 companies participated and many received initial funding as well as sage advice in their overall branding and prelaunch efforts.

The deadline for applications is November 4th 2011. Companies that are interested in participating can visit www.fashinvest.com for the online application.

The Second Annual FashInvest Capital Conference will take place on December 7 at the Fashion Institute of Technology

(F.I.T), 227 W. 27th Street, New York City.

Good Luck!