I’m joining forces with KESHA for a limited-edition Yin Yang necklace collection. Based on Pretty Connected’s two most popular multi-use chain styles and introducing the brand’s first rose gold chain colorway.
It’s a true fashionable-yet-functional multi-use product that goes far beyond being a necklace or mask chain and designed to outlive the pandemic as an investment to your jewelry collection. Each chain is adorned with a limited-edition Yin Yang charm with the singer/songwriter’s signature logo on the back.
“I wanted to collaborate with Pretty Connected because I was wearing their chains all the time. I’d wear it as a necklace, everywhere, even to the beach. On my mask, my sunglasses, my cell phone, water bottle… I lose everything so it comes in so handy!” said Kesha.
Everything about this collaboration has been a dream. To have Kesha as a partner and create something so beautiful and meaningful together has been such a special experience. I’m excited not only for her fans but Pretty Connected supporters as well to get the opportunity to have the Yin Yang charm as a reminder to say balances or at least strive for it, even if it seems difficult or even impossible at times.
[On why a Yin Yang symbol] “It was a symbol that kept finding me during the past year. I wanted to put it on the chain because I feel like it’s a symbol of harmony. And I wanted to remind myself, in the light, there’s dark, in the dark, there is light and it’s a cyclical thing, it’s the balance of life. And it was just a weird thing where I felt more connected to that message and reminder wearing the Pretty Connected chains.” – Kesha
Shop the collection HERE