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Lara Eurdolian, Pretty Connected Beauty Blog

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BOY MEETS GIRL Working Together to Encourage VOTING!

I am so excited to partner with BOY MEETS GIRL + Fashion Our Future to encourage you guys to get out and vote! Early voting in New York has ended so it’s now up to all of us to encourage anyone qualified to get out and vote on November 3rd.

This BOY MEETS GIRL(R) hoodie is in partnership with Fashion Our Future 2020 – in support of @boymeetsgirlusa’s continued partnerships with the Women’s March, & Voto Latino.

Veronica Webb + Stacy Igel. Photo Credit: Bennett Raglin

Their campaign, starring Veronica Webb and other strong female leads, featured the BOY MEETS GIRL x PRETTY CONNECTED Dylan Folding Mask + Chain set ($32), with proceeds going to Survivor Corps; which is educating, connecting, motivating mobilizing many affected by COVID-19 to support all ongoing scientific, medical and academic research to find a cure, and help to develop a vaccine.

To shop both collections at boymeetsgirlusa.com

New Bed, New Beginnings

It’s official… James and I are homeowners! And while we can’t wait to paint and decorate, we’re perfectly content to announce that the only piece of furniture we own in our new house is this King size Nectar bed and grey Headboard (which is currently on sale!). And it’s such a relief to be in such an open, quiet space and to zen-out in this incredibly comfortable mattress. And for once in our adult life we’re going to take our time to furnish and paint. The only non-compromise. Good sleep.

If you’re bed shopping, save this post! Nectar makes high quality and incredibly  affordable mattresses ranging from $399 – $999 (well below their competitors), and currently includes pillows, sheets, and a mattress protector with every mattress purchase!

They also offer an unheard of 365 Night sleep trail and Forever warranty! Crafted from premium materials, the quilted gel memory foam and cooling cover distributes weight evenly and with full support. I didn’t feel James or our pup Charlie move the entire night. Between the quiet and this mattress, It feels like heaven.

Get the most current discount! Use Code: PrettyConnected at check out on nectarsleep.com for their most current and best discount. For November they are offering $399 worth of accessories with every mattress Sheet set, mattress protector & 2 Premium pillows)!

 Disclaimer: Mattress and bed frame were gifted. Opinions are my own

Pretty Connected Strap As Seen in Emily in Paris

That Lily Collins this week at a premiere of her new movie, Rules Don’t Apply (in theaters 11/23). Sharing her #1 brow product and movie review on prettyconnected.com {link in profile}. #lilycollins #rulesdontapply

The most anticipated show from Darren Star, Emily in Paris features our Pretty Connected straps on the show! As many of you know our signature multi-use strap which became popular during the pandemic as the original multi-use face mask chain has been in existence for years! And pre-Covid it was a popular as a bag strap and necklace. I made a custom chain for the show last year, when their costume designer, Patricia Field (who also carries the straps on patriciafield.com), was headed to Paris to film.

Almost a year later, the show is in the top 10 for Netflix! Catch The strap being worn by actress, Ashley Park, who plays Mindy Chen, Emily’s bestfriend. She’s rocking our Pretty Connected chain ($36) as a necklace in Episode 7, 5min in while at dinner with Emily and Camille.

The chain is customized with charms which we do for special orders. For inquiries email us at [email protected]

‘WTF Is An Entrepreneur?’ Catch my latest virtual panels talking all things influencer, brand building, digital marketing and how to grow your relationships

Hi everyone! Over the past few months I’ve been on a whirlwind of podcasts, interviews and DMs with many of you asking business questions. I have a few speaking gigs coming up, that I wanted to share!

Entrepreneur panel with lara eurdolian
Quilt app Entrepreneur panel with Lara Eurdolian, Sylwia Wiesenberg, and Rachel Liverman

I’ll be speaking on the ‘WTF Is An Entrepreneur?’ Quilt app panel with Sylwia Wiesenberg of Bawdy Beauty + Rachel Liverman of GLOWBAR on Thursday 5PM PST/8 PM EST.

From starting your own retail space, getting into major retailers to getting press, product development and beyond, you can ask us anything!

To join sign up at wearequilt.com, mention my name (Lara Eurdolian) in the ‘Who told you about Quilt’ box, and they will send you a link to download the app and participate. The app is currently private and features a network of incredible woman making change and sharing their knowledge for free, so get on board!

Then on November 4th, I’ll be on two panels for UNFILTERED Experience for their live sessions, #UnfilteredXP #unfilteredexperience

WEDNESDAY, NOVEMBER 4, – 10:00 am pst/1 pm est, MASTER YOUR OWN BRAND Panel

Let’s face it… at some point you’ve thought about how to evolve your content creator business to the next level. Maybe you’ve done successful campaigns with brand partners and it gave you a taste for what you can generate from your posts…or maybe you just want to develop an income stream stemming from products that reflect your own personality. How do you get started and fund your business? Do you merch under your own name or not? Hear first hand some of the key learnings from an influencer turned business founder. Q & A w/ leading influencers

WEDNESDAY, NOVEMBER 4, – 11:00 am pst/2 pm est – INFLUENCERS UNPLUGGED: CREATING HOLISTIC BRAND RELATIONSHIPS Panel

While influencer marketing has catapulted many companies into financial darlings with private equity investors and to avid social media fandom, working with influencers is more of an art than science. Yes, data matters – audience fit, engagement, content fit are all very important metrics. But more so, the relationship that you develop with social media influencers who become your brand ambassadors and spokespeople matters even more. How do you cultivate long lasting relationships? Hear directly from influencers how they have nurtured relationships with favorite companies and what are the key tactics you can use to connect in a more holistic way with content creators. 

They are also offering a number of other panels starting today that might peak your interest. Educational registration is open now! https://www.unfilteredexperience.com/experience-online/education

LAST CALL NewBeauty September TestTube $29.95 (Valued at $255)

NewBeauty September TestTube, $29.95 ($255 value)

There’s only a few days left to snag the NewBeauty September TestTube box before we release the next tube at the end of the week. As many of you know I joined the NewBeauty team as a Guest Editor, and have been helping curate their beauty subscription service, TestTube. TestTube is the original, editor curated beauty box and features 8 full + travel size beauty products valued at $180+ for $29.95! The September box is epic and valued at $255!!!!!!!!!!!

Here’s what’s in the September Tube!

  1. AfterSpa Exfoliating Wash Cloth (full size) – $7
  2. AnteAGE Home Multineedling Kit (full size) – $120
  3. Aquage Dry Shampoo (full size) – $24
  4. C.O. Bigelow Antibacterial Hand Sanitizer (full size) – $6
  5. Glo Skin Beauty Suede Matte Crayon (full size) – $24
  6. Good Science Beauty Skin-Care Product (full size – products vary per tube) – $48
  7. L’Occitane en Provence Cleansing Oil-to-Milk (full size) – $24
  8. Masqueology Pucker Up! (full size) – $4

Total Value$255

TestTube comes out every other month (6 tubes/year). Each box is $29.95 + shipping (or you can subscribe for 1 year for $149.75). While you do have to subscribe to get the tube, you can cancel after the first month — although trust me November’s tube is so epic, you’re going to want to hold onto this membership. Especially in this climate as it’s the most fun way to discover new beauty products at such an incredible deal! Learn more at https://testtube.newbeauty.com/

Ralph Lauren Fragrances launches exclusive scent, ROMANCE Pink Pony Edition

In celebration of the 20th anniversary of Pink Pony, Ralph Lauren Fragrances continues this important initiative and commitment to the fight against cancer, with an exclusive scent, ROMANCE Pink Pony Edition. Throughout the month of October, Ralph Lauren Fragrances will donate 100% of the profits to the Pink Pony Fund.

As part of the launch I got to attend an exclusive floral arrangement class with Lewis Miller, who is partnering with the brand for an upcoming Flower Flashes, which will be inspired by the fragrance and will pop up throughout NYC during October.

The first Pink Pony “Flower Flash” will pop-up on October 13 in front of the Memorial Sloan Kettering Ralph Lauren Center (RLC). Since its founding in 2003, RLC has cared for thousands of patients making it a beacon for accessible, compassionate cancer care for residents of Harlem and beyond. RLC provides high-quality care in a warm, welcoming, and culturally sensitive environment.

Pretty Connected Mask Chains As Seen on Wendy Williams

Valerie Greenberg sharing her mask chain pick on The Wendy Williams Show

Our mask chain straps are on Wendy Williams! Lifestyle Expert, Valerie Greenberg shares Pretty Connected mask chains as part of the Stay Safe & Chic segment for the Wendy Williams Show!

During the segment Wendy commented, “Now here are the usual masks but these are more fabulous” followed by “these are really creative!” Mega sigh!

The masks shown on air are part of our Simple Satch x Pretty Connected collaboration ($45-$50 for the mask+chain set, $30 just the metal chain), and the BOY MEETS GIRL x Pretty Connected Dylan folding mask + plastic chain set ($32 for the mask and chain set, mask available in kids and adult sizes, $22 for just the plastic Dylan chain separate).

In response to Wendy’s unisex comment, she’s not wrong when it comes to the chains paired with our exceptional female-founded partners listed above. They do sku more feminine. However, our mask chains alone offer tons of more unisex options. Our new Ryan ($30) gunmetal chain launching on Friday, the Dylan plastic chain ($22) in light blue, royal blue and black, as well as the Charlie Chain ($24) in silver (black and gold coming soon!), have been huge sellers for the boys. Although we try not to gender stereotype over here since we’re working hard to have an option for everyone, no matter how you identify. We’re all about personal style!

Thank you Val and Wendy for an amazing show!

YouCam Makeup Partners with Pretty Connected’s, Lara Eurdolian to Bring her Signature Beauty Look to Life!

BIG NEWS! We’re teaming up with the award-winning virtual beauty app YouCam Makeup, as part of their female founder series to bring my signature beauty look to life, virtually!

You can now try on my beauty look with the click of a button! YouCam’s in-app virtual try-on brings my fall beauty look to life through hyper-realistic augmented reality (AR) and artificial intelligence (AI) try-on, inviting fans to experience content in an entirely new way.

Lara Eurdolian of Pretty Connected partners with YouCam to bring her signature beauty look to life

The unique partnership my signature two-toned makeup style complete with midnight blue liner and ombre lips, and a special edition photo frame highlighting Pretty Connected’s best-selling mask and multi-purpose chain strap accessories. The interactive try-ons allow fans to experience the trendsetting fall beauty style and chain-link photo frame with a tap of their smart device. This true-to-life digital try-on is powered by YouCam’s advanced AR and AI technologies.

“We are excited to partner with Pretty Connected to spotlight female founder and entrepreneur, Lara Eurdolian, inviting beauty fans to dive into a unique interactive try-on experience through their phones,” shares Perfect Corp. founder and CEO, Alice Chang. “It’s an honor to spotlight female visionaries like Lara, to bring her inspiring story to life through an advanced virtual try experience that connects with fans in a completely new way.”

“I’ve been a longtime fan of YouCam and spent many nights trying on different makeup looks, and changing my hair color with their app. I joined their community more than 5 years ago, to be profiled and collaborate on my signature look was a true honor,” says Lara Eurdolian of Pretty Connected.

I’ve previously partnered with YouCam for my beauty non-profit, Share Your Beauty where for National Lipstick Day we partnered with editors/influnencers to do a drive where they could donate their unused lipsticks to a women’s shelter in the tri-state area. It’s so amazing to be reconnected with my favorite VR makeup app to be spotlighted in their female founders series which debuted with one of my beauty hero’s, Sarah Potempa of the Beachwaver.

Download the free YouCam Makeup and YouCam Perfect apps to experience my look at https://youmakeup.page.link/prettyconnected_ymk

Learn more about the collaboration HERE!

App Availability
YouCam Makeup is available for free download on the App Store and Google Play.

YouCam Perfect is available for free download on the App Store and Google Play.

NewBeauty Live Invite: 9/9 at 8pm EST Join Our Favorite Beauty Brands!

NewBeauty Live event with Lara Eurdolian of Pretty Connected featuring Mamounde, Sunday Forever, Foreo, Sunglass Hut, Versace, Elemis and Nigtht silk masks
Sneak Peek of Pretty Connected Beauty Picks + Giveaways

Join me and NewBeauty this Wednesday, 9/9 at 8pm EST for our NewBeauty Live event featuring biggest names in beauty, their new product launches, demos and more! With over $10k in beauty prizes (all you have to do is RSVP and you’re automatically entered) and we’ll announce the winners live on camera! I’ll also be presenting some of my favorite brands and giving away sets from Sunday Forever, Foreo, Mamonde, Elemis, Sunglass Hut and NIGHT silk face masks coupled with my Pretty Connected Face Mask Chain necklaces. We’ll also be announcing exclusive discounts from the brands participating. It’s going to be a fun beauty-packed evening so join us! Details below and RSVP at: https://newbeautyliveseptember2020.splashthat.com

Learn more and RSVP at https://newbeautyliveseptember2020.splashthat.com

What do we do about our Wedding? As seen in The New York Times!

Like many, the dream of having my wedding be in the New York Times, felt just like that, a dream. And today, it happened for me. Well sort of. Instead of covering the soon to be ‘best day of my life’, it’s about the subject that keeps me up at night. Figuring out what to do and how to celebrate this amazing 14 year relationship I’ve been in and commemorate our love. In over a decade we’ve accumulated a lot of friends. Whether or not we’re now just Facebook friend or acquaintances, many of these people are a part of our love story, and as someone who is always of the ‘more the merrier’ mindset, I want every special human, that’s ever touched my/our lives to be a part of my big day.