Our favorite Paris Fashion Week Looks by Guido for Redken

When it comes to backstage hair looks, Guido is the king! He’s one of the most sought after hair stylists and one many of us look to for upcoming hair trends and looks. During Paris Fashion Week he created a variety of looks using Redken ranging from everyday looks to once in a blue moon. Here’s a quick recap of some of our favorites!

celine hair by guido for redken paris fashion week

“It’s a bit boyish and inspired by Sade, who was an English singer in the 80s, but it’s got some height in the font and it’s kind of squared off, meaning it’s not a pulled back, round ponytail. I started by blow drying the hair very smooth using Redken’s guts 10and shape factor 22, which I applied at the forehead and just raked through with my fingers because it’s got that great hold and adds a little bit of lift. Then, I pulled it back into a ponytail in the middle of the head and used Redken’s braid aid 03 to create the very clean braid and really hold it in place. Overall, the look feels quite tomboyish, but still super polished and modern, which is very Celine.” – Guido

GET THE LOOK
  1. Start by spraying Redken pillow proof blow dry express primer all over damp hair and comb through.
  2. Apply Redken guts 10 volumizing spray-foam to damp hair from roots to ends.
  3. Using fingers, apply a nickel-size amount of Redken shape factor 22 sculpting cream-paste just to the crown of the forehead, raking back into the hair.
  4. Use a flat brush to blow dry the hair straight, lifting the roots at the crown for added for height.
  5. Create a short side part with a comb, and then emulsify a dime-size amount of Redken shape factor 22 sculpting cream-paste in palms and work into the front of the hair to define the part.
  6. Pull hair back into a clean ponytail, securing in the middle of the head with an elastic.
  7. Work a nickel-size amount of Redken braid aid 08 defining braid lotion into the length of the ponytail, and then braid hair to the ends, securing with a small elastic.
  8. Finish with a thorough spray of Redken triple take 32 extreme high-hold hairspray all over for lasting hold.

valentino how to hair backstage with guido and redken

“The look at Valentino this season is very cross-cultural. The clothes have some tribal inspiration, so the hair has that feeling as well, but in a way that’s still very Valentino with the softness around the face and ears. It’s a bit influenced by the 60’s and 70’s when girls used to travel and they would bring back inspiration from other places and cultures, which is kind of an eclectic way of styling yourself. The hair almost has a Grecian feel to it as well.  Redken’s braid aid 03 is my main product, which I used to create the cornrow twists, and then I used Redken’s triple take 32 hairspray to finish the style and hold everything in place. The silhouette elongates the neck, which is a bit Egyptian and very elegant and attractive.” – Guido

GET THE LOOK
  1. Prep hair extensions. Create dreadlocks by saturating hair with guts 10 volumizing spray-foam followed by triple take 32 extreme high-hold hairspray and twisting the hair.
  2. Start with dry, straight hair.
  3. Work a nickel-size amount of Redken braid aid 08 defining braid lotion throughout hair, focusing on the roots.
  4. Section by section, twist hair back into small cornrows toward the center of the head, securing with small elastics. Leave two small pieces of hair out near the ears.
  5. Gather hair and twist into a high chignon, securing with hair pins.
  6. Place extensions into the ponytail and pin the dreadlocks around the bun, leaving a few random pieces hanging.
  7. Finish with a thorough spray of Redkentriple take 32 extreme high-hold hairspray all over to keep the style in place.

sacia backstage hair by guido for redken

“At Sacia this season, the look is very simple and modern. I used Redken’s Satinwear 02 to blow the hair out so it’s super luxurious and smooth. Then, I simply tucked the hair behind the ears and into the clothes. It’s a look that really can be worn by every woman.” – Guido

GET THE LOOK
  1. Spray Redkenpillow proof blow dry express primer all over damp hair and comb through.
  2. Apply 4 – 5 pumps of Redkenglow dry style-enhancing blow-dry oil and a nickel-size amount of Redken satinwear 02prepping blow-dry lotion throughout damp hair for softness and shine.
  3. Create a clean center part using a comb.
  4. Blow dry hair smooth using a natural bristle brush for added shine.
  5. Tuck the hair behind the ears and, if desired, into clothes.

alexander mcqueen hair backstage with guido for redken paris fashion week“This season, Sarah [Burton] wanted a look that was very touchable and real, but I couldn’t leave the hair too real because we needed to find a way to still make it very McQueen. I thought about putting fabric into a sewing machine and then pulling it out again. This idea of sewing the hair feels very romantic, but a bit futuristic and extreme in a way. I used Redken’s wind blown 05 to add some guts and texture to the hair, and then knotted the hair a bit in the thread, and then pulled it looser, so it’s very easy and natural. Then, I just kept sewing it to create these loose, twisted loops down the length of the hair. All of the mistakes are sewn in, and they’re part of what makes the look so beautiful.” – Guido

GET THE LOOK
  1. Start with clean hair by washing with All Soft Shampoo and Conditioner.
  2. Spray Redken One United all-in-one multi-benefit treatment all over damp hair and comb through.
  3. Roughly blow dry hair so it is smooth and slightly straight.
  4. Spray Redken wind blown 05 dry finishing spray all over hair to enhance texture.
  5. Take small sections of hair, starting from the top, and thread the hair so that it loops around itself and crosses over to the other side.
  6. Continue threading small sections of hair down the full length of the hair.
  7. Pull out random wispy pieces of hair from the loops so it’s a bit imperfect.

“It’s a very simple, minimalistic look at Balenciaga this season, but still very modern and fresh. I really wanted the focus of the hair to be this very smooth, beautiful texture, so I blow-dried the hair using Redken’s glow dry and satinwear 02 to create that silky, luxurious feeling. Then, I simply pulled the hair back into very loose, low ponytail that’s sort-of falling out and tucked the hair behind the ears for a sense of ease and effortlessness.” – Guido

balanciaga paris fashion week hair by guido for redken

GET THE LOOK
  1. Spray Redken pillow proof blow dry express primer all over damp hair and comb through.
  2. Apply 4 – 5 pumps of Redken glow dry style-enhancing blow-dry oil throughout damp hair.
  3. Work a nickel-size amount of Redken satinwear 02 prepping blow-dry lotion into damp hair.
  4. Use fingers to create a center part.
  5. Gather hair into a messy low ponytail and secure with an elastic.