The 411 on the Hailey Baldwin for ModelCo Makeup Collaboration

hailey-baldwin-modelco-makeup-review ModelCo recently launched their newest celebrity collaboration – Hailey Baldwin for ModelCo.  The social media “it” girl has joined forces with iconic Australian beauty brand to showcase her favorite go to products spanning face, lips, eyes and body.

The Hailey Baldwin for ModelCo range is all about my signature go-to beauty products. I have always loved the world of beauty and was thrilled to be given the chance to show my creativity by collaborating with a cult-cool brand like ModelCo.” – Hailey Baldwin.


This limited edition collection features all you need to mirror this uber cool celebrity’s signature style and flawless look. I haven’t tried the whole line but here’s a quick review of some of the products:

TOP: Filter Contour palette and Feline Kit swatch. BOTTOM: Lip Sugars Bewitched and Rose Glow swatch

Super Lips Long-Lasting Lip Lacquer in Bewitched (red) – Great pigment for anyone that loves lacquers and I’m so happy to see it in a wand packaging instead of a pot which a lot of lacquers come in that can get so messy. It’s easy to put on and has a comfortable, smoothing lacquer feel without being sticky and offers a really pretty shine!

Feline Kit Liquid Eye Liner & Applicator Tool – Offers a really rich, secure black liquid that doesn’t move. And includes a rubber guitar pick-looking applicator tool for anyone that needs help making a wing look. It’s an interesting felt tip shape that should work for thin to thick liner looks however I found it challenging to do a thin line and would say it’s more ideal for medium to thick liquid lining around the eye.

Volume Lash Extreme Black Mascara – Amazing for separation but only gave a little lift, nothing extreme. It is however a great layering mascara for anyone that uses two.

On-The-Glow Cream Highlighter in Rose Glow – Rose glow is a tough shade for me to pull off as a highlight since it’s more pinkish and I tend to go more pearl or white for my highlights. That said it’s pretty formula that’s great in place of a blush that easily blends and is even great as an eyeshadow color.

The Filter Contour & Glow Powder – If you have large pores or uneven skin, use this over a primer or foundation since it didn’t filter my skin the way I was hoping but is a beautiful bronze and light pearl highlight that works well over makeup. There is a cream variation of this compact.


Hailey has also launched #thebeautysquad alongside ModelCo to share exclusive updates and a product information with her fans.

The edgy and modern range will be available exclusively online at