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Wella Professionals Launches Flagship Salon at Pipino 57 in NYC

Lara Eurdolian (me!), Rebecca Romijn

Model and actress, Rebecca Romijn and celebrity hairstylist Ric Pipino hosted the opening of Wella Professionals first North American flagship salon at Pipino 57 and the launch of Wella’s new product line in New York City.

I’ll be the first to admit that I didn’t know nearly enough about Ric Pipino when I received the invitation (aside from his Pipino salon in Nolita somewhere –which I’ve been meaning to try). The cool factor of the new salon alone and that it carries the Wella Professionals line (not to mention Ric Pipino’s celebrity clientele, runway work and unbeknownst to me he has a signature hair line, Revolution In Cut) has me so excited to go back and try both locations.

The grand opening attracted the likes of Bridget Moynahan, Kelly Rutherford (Gossip Girl), Leigh Lezark (from The Misshapes), Alison Brie (Mad Men), and Fern Mallis (the originator of New York Fashion Week!). And while everyone showed up looking fabulous –Kelly Rutherford is as effortlessly chic in person as she is on Gossip Girl (the photos don’t do her justice). And as much as I’m not into all that Hills/City stuff, I have to say Whitney Port is stunning, and the girl can dress! Meanwhile I got caught in the rain and my hair couldn’t have looked more tragic if I tried.

Ric Pipino, Kelly Rutherford
Whitney Port looking very stylish!
Kelly Rutherford, Lara Eurdolian
Leigh Lazark, Lara Eurdolian

Fun fact! I caught up with Leigh Lazark at the event who shared that she became a fan of the Wella line when she was traveling in Ukraine and was coloring her own hair. Turns out she’s

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Taking Hair With Brooke Burke

Lara Eurdolian, Brooke Burke

Pretty Connected caught up with Dancing with the Stars host, Brooke Burke to get the skinny on her gorgeous locks as she kicked off the Wella Professionals Color Discovery Tour.

Pretty Connected (PC): What’s most important to you when it comes to your hair?

Brooke Burke (BB): I think healthy hair is probably the most important. I do a lot of conditioners and deep conditioners, glosses, and get regular haircuts. I don’t stray too much from natural browns so I use the Wella Professionals hair color line in the salon, to keep my hair healthy and shiny.

PC: What hair product can you not live without?

BB: I like spray glosses since my hair is pretty curly and gets frizzy. I also use coconut oil in a jar, which you can get at most health food stores; it’s really cheap, all natural and it’s the best. I put it on my ends and it’s great!

PC: What’s your beauty secret?

BB: Less in more, especially in the summertime. For me, it’s really about sunscreens, and maybe

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