Unleash the light within or dare to discover your dark side with COVERGIRL’s Star Wars Limited Edition Collection. In honor of the upcoming new movie, Star Wars: Episode VII — The Force Awakens, the brand’s global creative design director, makeup artist Pat McGrath, brought the Force to life, creating six looks inspired by the film: three inspired by the light side, three inspired by the dark side.
Each look is based on the iconic characters and themes we’ve come to know and love. The collection consists of six lipsticks, three nail polishes, and 10 mascaras which range from everyday hues to daring shades. The products are adorned with memorable phrases from the films like, “Do. Or do not. There is no try.”
All products are available online and in stores nationwide mid-September for a limited time, with suggested retail pricing ranging from $5 to $8. You can share your looks on social media by tagging @COVERGIRL with hashtag #BeautyForce. As an extension of of the collaboration, you can download the free Blippar app and hold your phone up to any of the Star Wars limited-edition mascara packs, ads or signage for interactive details and professional tips on recreating each look inspired by the Light Side and the Dark Side.
P.S – There’s a Bonus Look – Resistance Pilot, as modeled by Janelle Monae, who embodies the confident and daring spirit of Star Wars: The Force Awakens.
View the collection at covergirl.com