Boom! 3.1 Phillip Lim launches at Target

Jessica Alba

It’s time! The 3.1 Phillip Lim collection for Target is now available both online and in store. Although that Boom sweatshirt we’ve all been lusting after is already sold out online so bust the doors open at your local Target and grab me on!

Target Phillip Lim Boom scarf

As part of the celebration, the brand through a launch party last week and let guests shop the collection. Naturally, most of the collection sold out in minutes. And the only one walking out with my Boom sweatshirt was Jessica Alba. And how freakin cute does it look on her?!?! At least the Boom scarf (only $19.99!) was well stocked. The 3.1 Phillip Lim for Target collection includes mens and womens apparel, shoes and accessories Here are a few favorites I’m currently coveting.Philip lim for target

See the full collection for yourself and shop at