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W Hotel Kicks off W Gangs of New York with The Virgins, Grandmaster Flash + Chris Keating of Yeasayer

Last night the W Hotels kicked off their artist collaboration with the W Gangs of New York A Battle for Music Supremacy at their Union Square location. This event was the first of what will be a whole summer music series where NYC’s heavyweight record labels will go head to head. Hosted by Michaelangelo L’acqua the evening kicked off with a live performance by The Virgins — which I was expecting a few songs, but it was a full on (and very well done) show. They are really good live! Followed by DJ Sets by Grandmaster Flash & Chris Keating of Yeasayer.

The VIrgins

About the W Gangs of New York music series: Inspired by the cult classic New York film The Warriors; W Hotels of New York curates a unique musical soundclash launching from W Union Square. Over the course of eight events, the city’s finest and most credible record labels will battle to highlight why they are the ultimate (musical) Gang of New York. There will be no cover charge to any of the events. Learn more at whotelsnewyork.com/wgangsny

More images from the event…

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W Hotels announces partnership with the CFDA {FASHION INCUBATOR} program

It’s hard to believe I started this week in Colorado and now have been so embedded in New York Fashion Week, I’ve hardly had a second to post about the amazingness that has been this week. On Wednesday morning I flew in on a red-eye (what a terrible) and bolted to the W Hotel in Times Square, for the unveiling of their big announcement with CFDA.

Nestled in a deconstructed EWOW Suite, Carlos Becil, VP North American Brand Management, W Hotels, and Steven Kolb, CEO, CFDA, announced a new, fashion forward partnership between W Hotels and CFDA {FASHION INCUBATOR}. As some of you may know the incubator program provides support and major resources and contracts to promising fashion talent to help them grow and sustain their business.

Steven Kolb, CEO, CFDA

W will bring {FASHION INCUBATOR} designers out of New York City and into markets that are important to growing their businesses. The partnership will travel {FASHION INCUBATOR} designers to W Hotels around the country for fashion showcases and special events, providing exposure to new retailers, media and consumers to drive sales. Additionally, {FASHION INCUBATOR} designers will benefit from W’s deep-reaching digital and brand marketing channels.

FIT reunion! Hanging out with Daniel Vosovic

And it gets better! Double surprise for me when I walk in and Daniel Vosovic is there and one of the very talented designers partaking in the {FASHION INCUBATOR} program.

Fun fabulously dorky LARA/DAN fact: Before Daniel was on Project Runway, wrote his book and produced his namesake collection, we we’re RA’s together at Fashion Institute of Technology.

My congratulations go out to all of the other designers/labels in the program as well: Ari Dein, Burkman Bros, Emanuala Duca, Isaora, NUMBER: Lab, Reece Hudson, Timo Weiland and Whit. Rock it!

{Mood boards!}

Thank you W Hotels/CFDA for having me!

Ready-To-Bare it ALL: Backstage at Vivienne Tam Spring 2010 Collection

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On Saturday, September 12th, Gina Brooke, Artistic Director of Shu Uemura, was kind enough to extend an invitation to go backstage and preview the look for Vivienne Tam’s Spring 2010 runway collection.  Considering this was the last year fashion week would be held at Bryant Park (sniff, sniff), I was anxious to get to the tents.

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The inspiration for the show was nature.  Gina Brooks did an exceptional job embodying the theme and creating a clean, natural face with soft pink cheeks and dramatic lashes that appeared like butterfly wings (using the Shu Uemura Farfallina False Eyelashes on both the top and bottom lash line).

“Butterflies were seen everywhere in Vivienne’s collection which was inspired by freedom, life and the 1960’s,” said Brooke. “It was only natural to have these beautiful, wing-like lashes flank the models’ eyes to resemble one of earth’s most gorgeous creatures.”

Get the Look:

Shu chartThe products used:

Shu Uemura Artistic Director Gina Brook
Shu Uemura Artistic Director Gina Brooke

IMG_0326Hair by Kevin Mancuso for Kevin Mancuso Salons.  Following suit, Kevin completed the look with middle parts, producing loose waves on these models flowing locks, creating a modern twist on a classic hippie do.

After my interview, I had a little time to kill until the show started.  Fortunately, I ran into a friend who invited me to the W Hotels VIP Backstage Lounge, sponsored by Veuve Clicquot.  I had me a drink (or two) while mingling with some of fashion’s finest.

Showtime! I filed into the crowd excited for Vivienne Tam’s collection and especially thrilled to see the premiere of her latest collaboration with HP for their digital clutch.  A beauty bloggers dream! So compact and stylish, I want it!  But like Vivienne Tam’s collection, this stunning piece of machinery is not expected to launch until Spring 2010.

A stunning show it was, but see for yourself.  Click HERE for complete image coverage of Vivienne Tam’s Spring 2010 Collection.

For more on the Vivienne Tam/HP Digital Clutch click HERE