Because everyone loves an infographic… Herbal Essences worked with Wakefield Research to survey 1,000 women ages 18-35 and found that showering in the morning can have a more positive impact on the rest of you day then you may expect. In fact, 9 out of 10 American women agree not only does it transforms the rest of their day, but it is also one of the few moments where they can truly “escape.”