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Bebe Celebrates #be9to5 Campaign with Nina Agdal, Ciara, Coco Rocha, Selita Ebanks…

bebe #9to9 campaign

Last week, I joined bebe at Provacateur for the launch of their Fall 2013 #be9to5 campaign. Featuring a whole slew of quotes, including my personal favorite, “Good girls go to heaven, bad girls go everywhere”, the campaign features model Nina Agdal. In attendance was Coco Rocha, Ciara, Katrina Bowden, Selita Ebanks, Cintia Dicker and of course Nina Agdal, who all came to celebrate bebe’s new mantra “9pm-5am.” I just stayed for the VIP hour but the party went all night and rumor has it Leonardo DiCaprio, Sean Avery and Russell Simmons all arrived late night to enjoy bebe’s party. Which is what happens when you leave early… so maybe I could stand to adopt their new mantra as well:)

Coco Rocha at bebe #9to5 event

Clinique Celebrates Dramatically Different Lotion+

Clinique Dramatically Different Lotion+

Rectangular bottle, green writing, yellow moisturizer… it can only be one thing: Dramatically Different Moisturizing Lotion by Clinque. We all know it, most of us have used it — it’s the essential last step in the Clinique’s 3-Step Skincare System. Now it’s common to have a skincare routine but growing up this was my first introduction to a ‘cleanse, exfoliate, moisturize’ regimen. My story, coupled with the millions of people globally who share a similar experience is what makes this brand and this lotion so iconic.

On Tuesday night, Clinique invited me to Dramatically Different Party. Hosted at 620 Loft and Garden in Rockefeller Center, the party celebrated the launch of a NEW Dramatically Different Moisturizing Lotion+.

Here’s a taste of the evening…

So why after so many decades did Clinique reformulate such a staple product?