The magic of Laura Geller continues! For the celebration of the brands 20th anniversary, she’s roaring in those 20s with the most unicorn envy, flapper worthy, limited edition collection. Inspired by the glitz and glam of the Roaring Twenties, (she even sent me a flapper-esque tiara, could you die?!) this launch is absolutely swoon worthy. Along with her covetable new collection, Laura’s got a lot to celebrate. She started off in the industry as a Broadway and celebrity makeup artist until she decided to launch her own line, Laura Geller Beauty, to bring her professional techniques to the masses. Additionally, Forbes dubbed her ‘The OG of Highlighting‘ (Sorry Becca) when her Contour and Highlight Kit debut in 1997 earning her the title of the longest standing beauty founder in QVC history. Her brand has successfully continued to grow and expand, so a major congratulations is in order. Also I really just love her as a person, she’s the real deal and a total inspiration.
Tag: Laura Geller
Laura Geller 20th Anniversary Collection
New Beauty Tastemaker
Earlier this month, I was really honored to join New Beauty Magazine for their Tastemaker event, as one of their tastemakers! Hosted at the New Beauty offices in Rockefeller Center, it was basically speed dating, with beauty brands — my kind of dating! Each tastemaker had their own table and then brands would rotate visiting me (on a timer) and tell me about their companies and new product launches. There were so many cool indie beauty brand, many of which I worked with in the past so it was exciting to catch up with the founders and hear about the progress their brands had made. While there wasn’t time to meet with every brand in attendance, here were some of my favorites and brands you should have on your radar:
Grande Cosmetics
Grande Cosmetics also has a special place in my heart. I discovered them when I was judging the ICMAD awards a few years ago and they blew it out of the water! Their liquid liner won my vote for the category because it was by far the best product choice in the category. EVERYTHING I’ve used from the brand since has blown me away, I love their GrandBROW-FIll! Their latest addition is a Grande Lips, a collection of lip plumpers available in clear and six additional colors, including my dream pink! It’s the best plumper I’ve used yet, it tingles and plumps and they offer a great shade range. This is a brand to have on your radar! Check it out at sephora.com
Dermarche Labs
Dermarche Labs has a variety of products including Roloxin Lift, which funny enough I was at the launch of this event in 2014! It also won the Allure best of beauty award that year. It’s the perfect mask for when you need to rebook skin since it instantly lifts, hydrates and reduces the appearance of wrinkles and pores. How it works is you activate the formula by massaging the sachet in your hands for 20 seconds, then cleanse and lightly dampen your skin and apply the formula to your face for 7-10 minute or until it dries. Then rinse it off and apply your moisturizer or continue with your regular beauty routine — your skin will feel instantly more even, and your skin will be so soft and glowing! I also learned about two new products Fullfill, which is a big dose of Hyaluronic Acid which is a plumper and wrinkle filler. As well as Biorewind which is two part serum — an AM Full-Spectrum Antioxidant Serum and PM Pro-Grade Retinoid Repairing serum.
LiftLab Skincare
Another really cool brand which is basically from my hometown in Massachusetts. I first learned about Lift Lab from Caravan Stylist Studio when they gave me a sample of their face wash. It was phenomenal. It was
Real Simple Hosts Beauty & Balance Event
On Friday, Real Simple magazine hosted their annual Beauty & Balance event at the Andaz hotel in NYC. It was the perfect de-stress day after a long red-eye home from LA (and my gearing up to be on another plane tomorrow). I took my first Pure Barre class — I know I’m late to the party on this trend — but I totally get the hype! I engaged muscles in my abs that have probably been asleep for the past decade and it’s an incredible class for anyone looking to tone and build strength (and flexibility) throughout their whole body. When I’m back from my whirlwind travels, I’m going back.
NYFW: “Strut” The Fashionable Mom Show Hosted by Wendy Williams
The biggest (non-fashion) trend of fashion week — besides iPads as cameras — moms! And this season they took the stage at Lincoln Center during Mercedes-Benz Fashion Week for an unforgettable runway show hosted by Wendy Williams.
The crowd which consisted of (and celebrated) real moms, including actress Lisa Rinna, who walked the runway with a sexy back and white cocktail dress and then later again in a gold sequin number. There were a variety of other moms that walked as well with their children dressed in various outfits from sporty to fancy.
All the models confirmed…
QVC: The Sephora of TV (and online)
Having lived in major cities my whole life, I never much subscribed to home shopping networks like QVC — which I associated with stay-at-home moms and consumers that didn’t have immediate access to stores at every corner. Living in a place where there is a Sephora on every other block, TV is the last place I look to make a beauty purchase (although they do sell online as well).
However, after attending a recent QVC event, I could not have been more wrong — given the amount of beauty brands out on the market it’s a challenge to pick which product is worth the investment; QVC offers consumers that educational component and the opportunity to learn about the products beyond just staring at the packaging straight from the expert behind the brand.
I was shocked by the amount of prestige brands they are currently showcasing — Perricone MD, Bliss, Algenist, Clarisonic, Fresh, Tarte, Lipstick Queen, Make Up For Ever, Go Smile, Josie Maran, Mally, Laura Geller (to name a few) as well as retailers like Space.NK, and Sephora are now partnering with them as well!
And they certainly got my attention. Walking the isles of the QVC event, I got to meet Dr. Perricone and hear first hand why I need to drop everything and try his Vitamin C Ester 15 (QVC Item #A221548) — which has a high 15% concentration of vitamin C fused a with fatty acid derived from palm oil that’s going to brighten my skin and give me a glowing complexion. And then there was Poppy King (THE LIPSTICK QUEEN!!!) — who I’ve been obsessed with for some time now. Her lipsticks are so luxurious and rich and offer this perfect combination of hydration and pigment without being messy or flimsy. She’s launched the Lipstick Queen Liptopolis Lipstick Collection ($48/QVC Item #A226460) which has this super cute packaging that includes 3 lipstick shades, Central Park (peach), Soho (red) and Upper East (nude hue). What can I say… I’m so Soho — I haven’t stopped wearing this shade since I got the set. I met Josie Maran, Ken Paves, Laura Geller… and hearing first hand from these experts what makes their products so great and the best way to use them adds such a value and educational component that I’m a total QVC convert. Plus you can expect a medley of specials and exclusives from these brands only available on QVC.
{Ken Paves gives Cheryl of The Fashionista Stories his signature Hairdo extensions — looks so natural!}
{Sarah Potempo demoed her “The Wrap-Up” ($24/QVC Item #A323424) on a model, instantly giving her the perfect bun in seconds!}
{Fresh co-founder Lev Glazman introduced us to their hand blended (in a monastery) ancient remedy to the fountain of youth, Elixir Ancien + Face Treatment Oil ($50/QVC Item #A226364), which is being offered exclusively in a .5 ounce size on QVC}
{Former super model Josie Maran has more then one reason to be glowing — we suspect it’s part baby-bump, part her latest Argan Illuminating Body Butter ($30/ QVC Item #A224383) which combines her lightweight, hydrating body butter that’s infused with her signature ingredient, argan oil and a delicate luminzers that offers a subtle shimmer for that perfect summer glow.
For the complete list of beauty offerings, visit QVC.com
Pretty in Pink: Breast Cancer Awareness Month
As most of you know, October is National Breast Cancer Awareness Month. And to help raise funds for the cause many fashion and beauty brands are donating a portion of their sales to the cause. Below are some items in support!
ShoeDazzle – has created a special pink line consisting of a hot pink ‘The Beth’ bootie, ‘The Baila’ scarf, and ‘The Hope’ clutch (featured above on Kim Kardashian), $40 each. 10% of all sales of these pink items will be donated to the Susan G Komen Foundation for the Cure.
Ralph Lauren – Donating 10% of proceeds from all Pink Pony products to the Pink Pony Fund for Cancer Care and Prevention. The Pink Pony collection includes men’s and women’s clothing, sportswear, accessories and gifts.
BodyRock Sport – will be donating 10% of the proceeds from the sales of all pink-colored bras (6 styles) and headphones (2 colors) to Susan G. Komen For the Cure.
aerie – the intimates and apparel line by American Eagle Outfitters, will donate a dollar for each bra purchased from October 18-31st to Be Bright Pink.
Skyn ICELAND – Pink Detox Kit for stressed skin. $5 from the sale of each Pink Detox Kit sold in October will be contributed to the Cancer Support Community.
Ouidad – As a breast cancer survivor, Ouidad, the woman behind her namesake curly hair line created the Curls for a Cure campaign to help fund the fight against breast cancer. Her company will