Push boundaries and explore new looks with MAKE UP FOR EVER as their ground-breaking “Be Bold. Be Unexpected. Be You.” campaign launches nationally in Sephora stores. The campaign promotes individually and self-expression, featuring renowned transgender fashion model Andreja Pejić and popular actress/fashion blogger Jamie Chung, with cutting-edge makeup looks created by visionary celebrity makeup artist Mélanie Inglessis.
Beauty lovers, get excited, the infamous subscription beauty box service, Birchbox has opened a store and it’s AMAZING! (For such a small box, it’s a huge store). Located in NYC’s Soho at 433 West Broadway, the two floor location features full size products across beauty, from color, hair, skincare and nails. And even features a BYOB (Build Your Own Box) room where you can pick samples to create a custom box.
From the launch party, to the next day for the official opening, I was there to celebrate this major milestone with all of my friends at Birchbox. The opening party attracted the likes of Jamie Chung, Abigail Breslin, Jessica Szohr, Hannah Bronfman, Julie Henderson, Leilani Bishop, Nick Wooster, Rick Pipino, and Carmidy. As well as many of the founders and teams behind the brands carried at Birchbox who all celebrated alongside Birchbox Co-Founders Hayley Barna and Katia Beauchamp.
Infamous for kicking off NYFW, every fall fashion week season, The Heart Truth Dress Red Dress Show premiered this eve at Hammerstein Ballroom in New York City. With celebrities as models, A-Listers walked the runway in the name of healthy hearts reminding women everywhere of their role in the fight against heart disease. This years lineup included Kelly Osbourne, Kendall Jenner, Kris Jenner, Kylie Jenner, Toni Braxton, Jillian Michaels,
