Home Press


PC featured on Century 21- Shop my Look!

Century 21 featured blogger, lara eurdolian

It’s no secret Century 21 is the place to find amazing designer deals and a fraction of their retail price.  So when it comes to updating your basics on a budget (without compromising the designer label of course), this is where I shop. I’ve been a loyal customer for well over a decade since I moved to NYC, and it’s no wonder why so many tourists and NYC locals alike flock to this shopping destination. You can find some really amazing deals, and as a huge, longtime fan of the retailer, it’s thrilling to be featured on their site! (Check me out HERE)

I was given a $250 budget to dress head to toe, which was beyond easy considering their price tags and here’s what made the cut:

Century 21 outfit


COVET Light Yellow Button Front Blouse (orig. $95) available for $34.97

PREMIUM DENIM Black Coated Skinny Jeans (orig. $225) available for $79.99

SCHUTZ Black Corry Ankle Boots (orig. $280) available for $109.97

TOTAL: $224.93 ($600) 63% off

Shop the look and check out my feature at C21stores.com





PC Featured in COVERGIRL Campaign for the September Issue of Cosmopolitan!!!!

blogger spread cosmopolitan magazine covergirl

{Jacket: Barney’s New York, Tee: Bobi Los Angeles, Jewelry:  K/LLER Brass Stalactite Stud Earrings, Wildfox Gold Plated Owl Necklace, Boy Meets Girl x Roman Luxe 3-Row Gold Triangle Drop Necklace, BudhaGirl Sting Ray Wrist Wrap bracelets, Lagos Silver cuff bracelet, Boy Meets Girl x Roman Luxe ‘Funky’ Black Python Wrap Ring}

Big news my loves! I’m in the September issue of Cosmopolitan for the “New Americans” collection for COVERGIRL!

This was a huge opportunity for me and I’m so honored Cosmo and COVERGIRL asked me to represent the ‘New Americans Collection’. My mentality on what being American means has changed so much since my teenage years. I remember in high school and being so envious of every blonde, preppy girl and I thought the cliché Abercrombie models were what depicted American style. A decade later that’s the furthest thought from my mind. 

PC & IHC Featured on Beauty Stat!

Screen Shot 2014-07-30 at 3.21.23 PM

Lately, I feel like I have one exciting announcement after another — with much more to come! I have so much to share with you guys but for right now I’m so delighted that Beauty Stat asked to feature me on their site and talk about my “Tomgirl’s Guide to Beauty”. As some of you know I started the style blog, In His Clothes, where one item of each look is either mens or menswear inspired, while the rest of the outfit is free game.

Tomgirl is a term I coined this year when I started the blog, which unlike tomboy style (which is all about dressing like the boys), Tomgirl style is borrowing from them but keeping a feminine edge. I like to think of it as boy meets girl – converse with dresses, motorcycle jackets over flowy skirts, heels with boyfriend jeans… You get my drift. And since beauty plays a big role in everything I do from a bold lip to a matte nail, read my tomgirl’s guide on BeautyStat.com to learn my must-have products! (The image above is just the intro, you have to click HERE to see my picks!)



PC’s Nair Campaign Part 2: How to Keep Your Skin Silky Smooth

Last week I shared the first part of my campaign with Nair on How To Maintain A Gorgeous Glow Throughout The Year! This week we’re talking how to “Keep Your Skin Silky Smooth During Summer.” Check it out! xo

PC’s Nair Campaign Part 1: How to Maintain a Gorgeous Glow

Pretty Connected Nair campaign

Woohoo! My 6 part Nair Digital Campaign has launched as part of their Timeless Beauty Revelations series launched in partnership with Glam.com. Check out my video on “How To Maintain A Gorgeous Glow Throughout The Year”!

Pretty Connected Announced as Skype Ambassador

Lara Eurdolian, Skype Ambassador

I’m so excited to announced I’m the newest Skype Beauty Brand Ambassador! The announcement went up this morning and I’ve been biting my nail (figuratively – not literally!) waiting to share this amazing news with you.

PC Featured in Refinery29, Beauty High, Bella NYC Mag, Creed Blog +more!

This has been an exciting month of new features and opportunities for me! My twitter party with Birchbox and Benefit trended on twitter! As did my #PrettyGlamazonOscars Party. In Touch Weekly asked me to do a twitter takeover and cover the Oscars red carpet.  I know we’re only two weeks into March but I’m too excited not to share that exciting news and the features below!