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Check me out in Life & Style and In Touch Weekly!

lara eurdolian Life & Style, In Touch Weekly

Happy Monday everyone! I’m so excited to share that my advertorial with L.A. COLORS is running in the current issue of Life & Style and In Touch Weekly!!!!

LA Colors Brush with Fame Advertorial

As some of you know In Touch, Life&Style Weekly and L.A.COLORS picked five bloggers to compete in their “BRUSH WITH FAME CHALLENGE! Every week we were sent different challenges and judged against the other contestants for the chance to be featured in an advertorial In Tough and Life&Style!! It was a really fun experience and I’m so excited and honored to have won.

NYFW: A Walk Through the Flower Market at Trina Turk SS2015 Presentation

trina turn stila makeup spring 2015

A walk through the LA Flower market was Trina Turk’s inspiration for her Spring 2015 collection. Exploding blooms of poppies influenced her spring line. Brilliant color sprang up in every inch of the show.

Hair accessories, makeup and even the menswear all encompassed intense hues. Viewing her collection gave you the feeling that the sun is shining somewhere. A range of rompers, separates and long breezy dresses graced the presentation. The models seemed to have just stopped in on their way to the beach.

phyto products at trina turk fashion presentation

We started Backstage with Beauty.com who worked with Esther Langham on hair using PHYTO products and T3 tools to create perfectly straight hair, and with Jason Araujo who prepped the models skin with Boots NO7 before passing the models to one of our favorite makeup artists, Sarah Lucero for  Stila Cosmetics.

The inspiration behind each look was a Californian girl going to the flower market- healthy and fresh. The hair was blow dried straight with volume at the roots using PHYTO Professional Intense Volume Mousse and PHYTO Phytovolume Actif Volumizing  and finished off with PHYTO Porfessional Glossing Cream and PHYTO Phytolisse Ultra-Glossing Finishing Serum for that smooth frizz-free hair. They then parted hair in the middle and topped off the look with a headband.Stila pop art perfection at Trina Turk SS15

Unlike a lot of  California inspired makeup looks we saw at Fashion week Stila incorporated a pop of color in the eyes and the lips. For the eyes they used Stay All Day Waterproof Smudge Stick in Turquoise and Stay All Day Liquid Lipstick in Carina. Other products that were used  to create this look are shown above.

Jason backstage at Trina Turk

Bursting through the collection was a bright coral chiffon dress with shorts and a magenta jump suit. Vibrant board shorts and blazers were the theme of the menswear. Her collection was resort wear with a touch of sophistication.

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NYFW: Caught in a Daydream at Charlotte Ronson SS2015 Show

charlotte Ronson spring presentation 2015

Backstage at Charlotte Ronson Spring/Summer 2015 collection, the nails stole the show! Lead nail artist Miss Pop for OPI showed us a fun way to do nail art by showing off some of your natural nail by creating a nail look showcasing negative space, with alternating cutout half moon shapes.

charlotte ronson nail art by miss pop for opi

To complement the collection’s feminine color palette, Miss Pop used OPI pastel mint shade That’s Hula-rious! (Launching February 2015) on the hands and for the feet she used shade Bubble Bath with the addition of a fun daisy on the big toe. (Both manicure and pedicure looks were prepped with OPI Base Coat and finished with OPI Top Coat.)

Casting Call: DOVE is Looking for Real Women for National Dove Campaign

Dove real women casting call

Dove is known for their real women campaigns and now they are coming to NYC and casting for their latest campaign! They are looking for genuine, diverse, and unique women who are interested in participating in an international commercial for Dove.

Francois Nars, Linda Evangilista and Fabion Baron Host NARS 20th Anniversary

NARS exhibit at the 20th anniversary partyHappy 20th Birthday to NARS Cosmetics! Launched in 1994, NARS Cosmetics started as a collection of 12 iconic lipsticks housed in unique soft0touch packaging which was ahead of its time.  Now, just 20 years later, NARS Cosmetics has become a powerhouse with a range of over 600 products, many we all can’t leave the house without!

Athleta Crush of Adrenaline NYFW Show

Lara Eurdolian in Athleta

{Top: Athleta Chi Striped Muscle Tank, Pants: Athleta Coaster Pant, Shoes: Converse, Sunglasses: WILDFOX, Bag: Marc by Marc Jacobs, Headphones: Henri Bendel, Nail Polish: Knock Out Nail Polish in shade Powder (matte white}

For me fashion week kicked off two weeks ago with an invitation to attend fitness brand, Athleta’s debut fashion show titles a Crush of Adrenaline. Dressing the part, I geared up in my sporty blues in what was easily the most comfortable ensemble I’ve ever worn to a show (more outfit pics on my other blog, inhisclothes.com).

8/18 NYC EVENT: Get Smart with Clinque + Bloomingdale’s

Brooke Hagel illustrations at Clinique Smart event

Attention shoppers! On Thursday August 18th from 6-8pm at Bloomingdale’s 59th Street, Clinique is partnering with the leading fashion magazine to host a Smart VIP event. Guests will enjoy a complimentary Smart Skin Consultation, creating a custom-fit beauty routine featuring the NEW Clinique Smart Custom-Repair Serum. For shoppers that don’t have time for a custom sketch, a pre-designed case will be available (as seen above). 

Take the #OneShowerChallenge with Dove’s NEW Body Wash

Lara Eurdolian, Karina Lopez, NYC Pretty at Dove launch party

During the Emmy’s Dove hinted at something big was going down with their body washes and started this whole #OneShowerChallenge campaign. To be honest, they were throwing out words like ‘breakthrough’ and ‘setting a new standard’ and I had no idea what it was all about. Until now.

PC How To Campaign with Carefree & Glam.com: How to Pack Like A Pro

on set with glam.com

So many of you know I was in LA last month shooting with Carefree and Glam.com some segments. Our first video campaign just launched and features my travel tips on “How to Pack Like A Pro” — and how to pack smart for a weekend trip.

NYFW: Dannijo S/S 2015 Road Trip Collection

Dannijo s/s 2015

Yesterday, we kicked off New York Fashion Week with the Dannijo Spring/Summer 2015 Collection. While we’re used to a beautiful glitzy jewel assortment from the two sisters Danielle Snyder and her sister Jodie Snyder, this collection was much more tribal with a native american influence in the decor.