Since co-founding Share Your Beauty, we’ve done events, and spearheaded countless donation efforts to sustainably get new beauty products donated to women’s and homeless shelters in the NYC/Westchester Tri-State area. For National Lipstick Day though, we had some truly special help from our friend at YouCam who instead of sending out mailers of product to editors, sent postage so they could mail in any extra lipsticks they had in the office. While their beauty app lets us try new looks and feel beautiful virtually, their efforts helped women in crisis in real life. We had an amazing response of over 250 lipsticks sent in! For this donation we partnered with the Hoboken Family Alliance who gave us dozens of bright, bold smiles for some very appreciative women in tough times. I can’t think of a better gift!
You can read all about it HERE. Thank you to our friends at Vogue, Bustle, Elite Daily, Fashionista, Real Simple, Health, New Beauty, Popsugar, Seventeen, The Coveteur, The Cut, Life & Style, Total Beauty, and Hello Giggles for your donations and especially to YouCam + Lindsay Colameo for your friendship and support.
To get involved and donate your beauty products (we take full and sample size, just make sure they are new), head to https://prettyconnected.com/share-your-beauty-donation-program/