THE M·A·C AIDS FUND announced Nicki Minaj and Ricky Martin today as its newest spokespersons for the 2012 VIVA GLAM campaign launching in February 2012. The two are currently on set in Miami shooting the campaign visuals with renowned photographer David La Chappelle (I LOVE HIM!). I can’t wait for them to be released!
To date the fund has raised $224 Million exclusively through the sale of its VIVA GLAM lip products donating 100% of the sale price to fight HIV/AIDS.
I would like to recognize Kiehl’s and M*A*C for their contribution to AIDS research today, on World AIDS Day.
KIEHL’S LIMITED EDITION HAND CARE FOR A CURE
In proud support of World AIDS Day, Kiehl’s is launching a Limited Edition Hand Care for a Cure today with 100% of the net profits to benefit amfAR. With new packaging for a limited release of their signature Ultimate Strength Hand Salve, it features a unique design of the symbolic red ribbon – worn internationally to increase public awareness of AIDS. Created out of red hand prints, this visual displays the many hands that AIDS has affected, as well as the many hands working together to find a cure. This heavy-duty moisture treatment is a thick, rich formula offering all-day care and protection to hands. Featuring a blend of select ingredients that allows skin draw and absorb water from the air, this hand salve forms a protective barrier against moisture loss.
Limited Edition Hand Care for a Cure Suggested Retail Price: 2.5 fl. oz / $12.50, available on http://www.kiehls.com
About amfAR [from amfAR.com]:
Founded in 1985, amfAR is dedicated to ending the global AIDS epidemic through innovative research and has invested nearly $300 million in its mission and has awarded grants to more than 2,000 research teams worldwide. For additional information on amfAR, visit www.amfAR.org
M∙A∙C ‘S MIRACLES HAPPEN VIVA GLAM LIP KIT
As part of M∙A∙C’s continued commitment to AIDS research, they are donating every cent of the purchase of their Miracles Happen Viva Glam Lip Kit to the M∙A∙C AIDS Fund. This compact features lip trio Viva Glam V and VI Lipsticks, and Viva Glam V Lip Gloss. The set is part of their holiday collection, and truly is the gift that keeps on giving.
Miracles Happen Viva Glam Lip Kit Suggested Retail Price: $22.50, available on www.maccosmetics.com
About M∙A∙C AIDS Fund:
Established in 1994 by M·A·C Cosmetics, the M·A·C AIDS Fund supports men, women and children affected by HIV/AIDS globally. Introducing its first
