Fashionistas, rejoice! On July 16^th, PickN’Tell was launched as an exciting way to make your shopping experience more interactive. Whether you’re perusing the streets of Soho, or in the comfort of your own home, you can use this app to shop, find the best deals, create and share wish lists, or give and receive feedback on that cute new outfit you recently saw in store.

How it works: retail stores can install interactive mirrors with unique codes that, when connected with a smart phone, allow shoppers to take pictures of themselves in an outfit and forward it to their friends via text or Facebook from the mirror itself. For the stores that don’t have the mirror installed, the app allows you to use your camera phone to upload pictures and videos directly to the main site and get instant feedback from your PickN’Tell network!

For more information visit the PickN’Tell website, and download the app for free on your smart phone. Happy shopping!