It’s been a big month for beauty, Tom Ford Black Orchid turned 10, Fresh turned 25 and so many more updates I can’t wait to share! One of the biggest being Max Factor is back! As the original makeup artist brand they are available internationally but now on shelves in the US as August 1st. The brand that left us in 2006 only to available internationally is back with a 4-piece limited edition US Capsule collection.
Mr. Max Factor was a visionary makeup artist who didn’t just create makeup – he invented the word and was the first artist to start his own brand. The brand strikes a deep cord with makeup artists, especially given how many have launched their own brands since this one came about in 1909. Together with legendary Creative Design Director Pat McGrath, the brand has delivered an edit of essential products designed for a modern take on a classic glamour look: the sexy cat eye paired with a nude lip. The exclusive capsule collection includes: Masterpiece MAX Mascara, Masterpiece High Precision Liquid Eye Liner and two beautiful Max Factor Lipstick shades, Maroon Dust and Simply Nude.
So now that I’ve fan girl-ed out for how monumentous it is to see Max Factor at my local drugstore aisle lets down to the review. First off, I LOVE Pat McGrath! And Max Factor, just like COVERGIRL are both owned by P&G of which many of you know Pat is the Global Creative Design Director of for cosmetics.