Pretty Connected Featured in Cosmo Armenia

Posted 04/18/2013 by Lara

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Lara Eurdolian Cosmo ArmeniaThis is really exciting for me. I’ve dabbled in some international press but nothing of this caliber before. A two-page spread in this months, May issue of Cosmopolitan Armenia!!! The feature chronicles my journey through the fashion and beauty industry, starting with graduating from FIT and highlighting my career at NARS, Jurlique and Kiehl’s while launching this site. As an ethnic Armenian so I’m so appreciative to receive this type of recognition. I can’t wait to show my grandparents!

Thank you Cosmo Armenia for the beautiful spread!

Cosmo Armenia, Lara Eurdolian Screen Shot 2013-04-15 at 1.15.08 PM

Read the full article online at cosmo.am

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No Sleep till Brooklyn! MTV VMA’s to be Hosted at Barclay’s Center

Posted 04/08/2013 by Lara

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MTV VMA's 2013

From controversial performances to epic rivalries to flamboyant wardrobe choices we will remember for better or worse, the MTV Video Music Awards is one show we look forward to every year.

This year, to mark the 30th anniversary, the VMAs will continue to make history by airing LIVE from Brooklyn’s Barclay’s Center on Sunday, August 25th at 9/8pm Central. This will be Continue Reading…

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Did you hear? PC’s Weekly Link Round Up

Posted 03/27/2013 by Lara

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Beyonce is announced as the new face of H&M. [Hollywood Life]

Net-a-Porter is expanding beyond fashion to now offer beauty products. [Mashable]

Keds and Kate Spade collaborate on kicks for spring. [Stylelist] Continue Reading…

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Marc Jacobs Gives Diet Coke a Makeover

Posted 03/19/2013 by Lara

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Last month, Mark Jacobs was named the creative director of Coca Cola Company and this month the duo debuts the ‘Sparkling Together For 30 Years’ campaign in which the designer launches three limited edition bottles and cans of Continue Reading…

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Gap to purchase luxury retailer Intermix

Posted 01/04/2013 by Lara

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Screen Shot 2013-01-04 at 9.14.24 AMLooks like Gap Inc. is entering the luxury market! The clothing retailer, which owns Gap, Banana Republic, Old Navy, Piperlime and Athleta is purchasing multi-brand retailer Intermix Inc. for $130 million.

Intermix doesn’t produce its own clothes and has 32 boutiques across the U.S. and Canada. But the chain has relationships with designers, including Herve Leger, Fendi, Yves Saint Laurent, Continue Reading…

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RIP Marty Resiman, legend, hustler, friend.

Posted 12/08/2012 by Lara

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Lara and marty25_2198567_n

Last night, we lost a great in the tennis table world, Marty Reisman at the age of 82 due to heart and lung complications. He lived life on a large scale. Marty was many things, jetsetter, entrepreneur, legend, famed ping pong hustler (he won over 20 major table tennis titles) and to the lucky ones we got to call him a friend. He was so dapper and the kind of man that could pull off sunglasses and a Panama hat indoors and carried himself in a way, that you knew he was one of the greats. And he was.

I had the honor of meeting two table tennis legends Marty Reisman and Dick Miles.

In 2008 Matthew Broderick was on the David Letterman show and reference the legend and how he could “supposedly put a cigarette on a table and hit it with a ping pong ball and crack it in half, that’s how good he was.”  Lettermand then surprised Broderick with Reisman and a table where he performed the trick — until that moment the two had never met him. Broderick wasn’t the only one to meet Reisman that night.

The evening that episode aired, I was at a party in Tribeca, of which Marty was the celebrated guest. When the Letterman Show came on, the room became still and over a projector we watched together as Marty (always so stylish), triumphantly cut that cigarette in half. Later that evening we were introduced and I remember being so taken in by his very cool and calm demeanor. We talked about Continue Reading…

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Jennifer Aniston becomes co-owner of Living Proof!

Posted 10/11/2012 by Lara

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OMG this is such a surprise! Living Proof, the awesome hair brand developed in Cambridge, Ma (ahem the town over from where I grew up!) announed today that Jennifer Aniston will become a co-owner and hair care spokesperson for the brand. Living Proof was founded by Dr. Robert Langer, Institute Professor of MIT and by Jon Flint and Amir Nashat of Polaris Venture Partners, a leading venture capital to develop products from a molecular level and by attracting world class scientists and utilizing advanced scientific technologies that originated from MIT to solve women’s toughest beauty problems.

“Jennifer embodies everything we stand for – a unique combination of beauty and brains. She not only has the most fabulous hair but is an amazing creative talent, and has shown she is a savvy  Continue Reading…

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Project Runway and Lord & Taylor: Match Made in TV Heaven

Posted 08/24/2012 by Naomi

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This summer Lifetime’s hit show, Project Runway, is celebrating its 10th anniversary season by introducing an exclusive partnership with retailer, Lord & Taylor. Among other things, fans can expect to see a never-before-done challenge in which Project Runway will showcase a custom-built “accessories wall”, as well as an assortment of Lord & Taylor shoes, accessories, and handbags that contestants will use for the 10th episode competition. This particular episode will take place at the Fifth Avenue flagship store and will air on Thursday, August 30th.

The grand prize winner will have the opportunity to sell their collection at Lord & Taylor stores.

You can follow the progress of the contestants and watch exclusive interviews on the Lord & Taylor website and via Lord & Taylor Facebook page and Twitter. The store will also host appearances from past and present contestants during this year’s Fashion’s Night Out!

Keep a look out! This will undoubtedly be an exciting collaboration!

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Hourglass launches Opaque Rouge Liquid Lipstick

Posted 08/23/2012 by Lara

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Hourglass Cosmetics has launched their latest lip range, Opaque Rouge Liquid Lipstick. The applicator and packaging resemble a lip gloss, but the finish is undoubtedly a highly pigmented, full coverage, matte finish lipstick. It’s incredibly long lasting (although it claims 14 hours and I like to reapply after about 5-8h hours), and best of all it doesn’t budge! You can drink your coffee and salvage your lipstick! It probably one of the least messy lipsticks I own.

The formula is infused with skin-conditioning emollients, antioxidant fruit extracts and Vitamins A, C and E to help protect the lips. It goes on smooth, however, my lips are on the drier side so throughout the day my Continue Reading…

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PC named Top 100 Beauty Bloggers to Bedeck and Bedazzle with Gifts by Sparkah!

Posted 08/21/2012 by Lara

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Every morning it’s always the same routine, half wake up, reach for my iPhone and before even getting out of bed, check my email, twitter, and instagram before starting my day. This morning I woke up to a tweet from Robert Kim, marketing expert, social ninja and author congratulating me on making the list with a link!

When I clicked through, Pretty Connected was listed as Top 100 Beauty Bloggers to Bedeck And Bedazzle With Gifts, Literally by Sparkah. Such a compliment! Sparkah is new media business growth consultancy that develops strategic marketing alliances and exposes business to the top bloggers in their industry.

And there I am!! The bio they used is from my twitter profile from my handle @prettyconnected.

So if you’d like to shower me with gifts and compliments, you have Sparkah’s approval! Although I have to say that’s a slippery slope. Yes, it’s the blogger dream to be showered in beauty products, Continue Reading…

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