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Lara Eurdolian, Pretty Connected Beauty Blog


How I Built my Beauty Career // Walk with Walsh

Jennifer Walsh Lara Eurdolian walk with walshOutfit details: Thursday Boots, 7 For Mankind Jeans, Splendid Tee, Dear Drew necklace, Eliza J Jacket, Ray-ban sunglasses, Pretty Connected Shop rings, bag an belt.

I’m thrilled to be in the latest episode of Walk with Walsh and interviewed by good friend and fellow bad @$$, Jennifer Walsh. She’s a community builder, health entrepreneur, TV personality, beauty expert and so much more.

Nothing about my road to ‘success’ has been short or easy. It still isn’t. The beauty industry is changing industry has changed so much over the decade I’ve been blogging and 14 years I’ve been in the industry working for major brands including NARS, Jurlique, Kiehl’s and Avon (and consulting for dozens more).  People see me on social media regularly being featured in major magazines or judging beauty awards for Glamour, ICMAD and having partnerships with New Beauty and advertorials with a handful of others. I get a lot of questions about how I’m getting these placements and opportunities. The answer is relationships and being really knowledgeable about the space. I’ve done a lot of training’s, I show up to events to learn all about the new launches. Click this link or the one above to hear my story, advice and walk with Walsh. My mantra will forever be: work hard, support each other, and grow your relationships.

Elizabeth Arden x Reese Witherspoon March On Lipstick

I’m really inspired by Elizabeth Arden, the namesake of the brand and company that continues her legacy. In 1912 Elizabeth Arden marched down Fifth Avenue, handing red lipstick to the suffragettes a as symbol of solidarity. She had so much female power and a legacy that the company continues to carry down to their choice of spokeswomen. How fabulous is Reese Witherspoon!?!? Their latest #TogetherWeMarchOn initiative is really amazing and I could not be more in support. They designed the perfect red “March On” lipstick in collaboration with Reese as part of their March On campaign. This initiative is designed to celebrate women’s achievements, encourage women to support each other and they have pledged to donate 100% of the proceeds of the ‘March On‘ lipstick, that’s $1 million dollars to the UN Women in support of their work to advance women’s issues worldwide.

March On Elizabeth Arden x Reese Witherspoon lipstick
March On Elizabeth Arden x Reese Witherspoon lipstick

Reese Witherspoon and Elizabeth Arden are both women that have personally inspired me. They stood/stand for something greater, they aren’t boxed in by what they can do. I remember an interview

Do This! Travel Guide to Santa Barbara

2018 Genesis G80
Road trip in the 2018 Genesis G80

In what felt like my millionth trips to LA, it seemed about time I visit Santa Barbara and do the coastal drive from Malibu. We partnered with Genesis to test out the 2018 G80 (full review at the bottom of the post), to tour the city.  If you’re wondering what to do in Santa Barbara, the answer is EVERYTHING and most of it is doable in a weekend, but who doesn’t want a full week in paradise? Most of the action centers around State Street, which has the majority of the shops, bars and restaurants in the area. It also borders the pier and beach, as well as “funk zone” where you can do the Urban Wine Trail and sample local vineyards. If you need help planning your trip make sure to stop by the Visitor Center at 1 Garden Street (across from the beach). They are incredibly helpful in helping you find the best hotel deals, plan your wine tour and other activities. Our complete guide below!

What to do in Santa Barbara

  1. Urban Wine Trail (most of the wineries are dog friendly)
    Urban Wine Trail
    Santa Barbara Winery

    It’s a charming series of wineries and some breweries with tasting menus. It’s a very cool way to try local vineyards all in the comfort of downtown Santa Barbara. Make sure to start or at least make it to “the funk zone” and visit the Santa Barbara Winery (the oldest winery in the county), Santa Barbara Wine Collective, Corks n’ Crowns, and Paradise Springs. If you’re a fan of sparkling wines, Riverbench Winery is not to be missed. These are all within blocks of each other. For the sunset, head to Deep Sea Wine on the pier (about a 5 minute drive or 15min walk), sit outside and take in the view as you enjoy their exceptional wines. If you’re higher up on State Street, check out Jamie Sloan, Au Bon Climate and a few others in the area. Make sure to stop by the visitors center or website for a complete map.

  2. Santa Barbara Courthouse
    Santa Barbara Courthouse view from the roof of the courtyard

    It’s free, right in town, and you can take the elevator to the top for the best 360 panoramic view of the city. It’s an active courthouse and equally as stunning on the inside as outside, make sure to take a moment on the rooftop and in the garden.

  3. Walk/run/eat/drink/sunset cruise/eat ice cream/bike on the pier The boardwalk and pier is lovely and has several restaurants and tourist shops along the course to stop in. The walk/bike path goes along the water, and is a great way to start or end your day. For bike rentals of all sizes check out Wheel Fun Rentals. They have three convenient locations, and carry everything from electric to cruiser bikes (or our favorite the surreys).
  4. Shopping From the pier (at the bottom of State Street), to the top the street has stores for miles. Everything you could ever want from contemporary chains to specialty boutiques, antique, to second hand shops, bars and restaurants.
  5. Salt Cave Located right in town on State Street, it’s the largest underground crystal salt cave in North America. We’re talking floor to ceiling healing Himalayan salt to open your lungs! The air in the caves are infused with microparticles of the salt. Make sure to stop in for a “Walk in Session” which is a 45 minute relaxation in the cave. They also offer spa services, skincare products, yoga classes and other events (check out their website for more).
  6. Whale/Dolphin Watching There are a few sailing options, we did the Double Dolphin sunset cruise and hopped aboard the 50-ft catamaran and drank wine while we cruised by sea lions and even a whale in the yonder.
  7. Santa Barbara Trolley – See below under transportation options. This is one of the most fun and affordable ways to get around Santa Barbara and hit all the major attractions.
Old Mission
Old Mission in Santa Barbara

Additional attractions not in downtown: Santa Barbara Zoo, Museum of Natural History, the historic Old Mission,

Travel Diaries: Celebrity Reflection Caribbean Cruise

We just returned from our first cruise, 11 days around the Caribbean on Celebrity Cruises incredible Reflection ship. It was absolutely wonderful and I can’t wait to do another one. Words prior to going on this cruise, I never thought I’d say. While I’m a big traveler the thought of staying on a boat for over a week had me intimidated. Fortunately the itinerary on this trip was too good to pass up and my fears were replaced by an incredible experience from the ship, food, staff, wine and incredible destinations!

Departing from Fort Lauderdale, we stopped at 5 ports, Grand Cayman, Aruba, Columbia, Curacao and Bonaire. While I’ve extensively traveled several times all over the Caribbean, these were all firsts for me and why we picked this cruise. The value and ships outstanding reputation for food, wine and entertainment made this a big draw and if nothing else were looking forward to the sample plate of island travel to scout our next winter getaway.

W Hotel Fort Lauderdale was Suite!

{Outfit details: ASTR the Label Jumpsuit, Givenchy boots, Pretty Connected Jamie Camera Strap (DIYed with Crystals), Sub Apollo Sunglasses, Obagi Hat}

We’re off on our Celebrity Reflection cruise, making all local stops: Grand Cayman, Columbia, Aruba, Curacao, and Bonaire. The itinerary is ridiculous — you can follow along my 11 day cruise on Instagram/Instagram Stories @prettyconnected).

We left from Ft. Lauderdale and even though the cruise didn’t depart until 4pm we didn’t want to take any chances with all the spastic weather NYC was having and decided to fly in a night early and stay at the W Ft. Lauderdale. We upgraded to a corner suite with our points since we have status with SPG, and our room was ridiculous!

Dear Drew, I Love You!

James King, Lara Eurdolian, Drew Barrymore
Photo Credit: @LaurelCreative

I had the best Valentine’s Day! Normally, James and I stay in, pick up pizza and exchange cards. We skip the over priced flowers and grandiose dinners, and now that we have Charlie all we ever want to do is go for walks and snuggle with our puppy. Until we got an invitation to Drew Barrymore’s Valentine’s Day pizza party at her new pop-up, Dear Drew from one of our favorite ladies, Christy Doramus of Crowns By Christy.

Photo Credit: @LaurelCreative

With dates and dogs welcome, James and I had the best time at her soho pop-up. I have always LOVED Drew Barrymore and It’s been so frustrating since I’ve had a few opportunities to meet her through her Flower Beauty collection but I am always out of town. And she’s literally my favorite. There’s something about her kindness that’s so inspiring and magnetic. She was everything I hoped for and more, so literally best Valentine’s Day ever. I had to actually remind myself when we were hanging out that we haven’t met before, since in my head we’re best friends. She’s so warm and makes you feel so comfortable that it’s easy to trick yourself.

Cruising ahead with Lexus

Hi guys! It’s been a crazy week for me. I got back from LA and dropped right into New York Fashion Week and this is the first moment that I’ve come up for air. I can’t even process this week since I’m still beaming over my trip to the City of Angels, which is such an appropriate name since I feel like so much magic happened in my week away. As some of you know I launched my accessories line the night before I arrived and was in town for some beauty events as well as for my camera strap collaboration at Disney with It Cosmetics. I don’t know if it was the magic of Disney, the angels of LA or power of social media, but my line has been on fire! I’m overwhelmed by the amount of meetings, collaborations, events, orders and all around love that have come through. My gratitude meter is at an all time high, and can’t even express what all of this support has meant to me.During my trip, Lexus was generous enough to let me test ride the 2017 Lexus ES 300h, and that car took me everywhere! From Studio City to WeHo to Malibu (I even made a stop in the Valley), I was zipping all over LA from meeting to event to meeting. Normally, I have so much down time when I travel but I completely booked out this trip.

Charlie at the Westin

LA has been a trip! It feels like I transplanted my NYC life to LA making stops at the Indie Beauty Expo, Physician’s Formula, Kevyn Aucoin and It Cosmetics for their spring launch parties and also the Shoedazzle x Barbie Style event, which was so fun! This was also the trip where I simultaneously launched my Pretty Connected Camera/Bag strap line. We had an incredible event at Disney with It Cosmetics (I can’t wait to share the photos) and today my friend Mickey Williams put us in a segment for ABC7 Sarasota Suncoast View (dying!). So much to share! But alas all this insanity has kept me away from my computer and I just got to Palm Springs to visit some of my best friends and have some downtime.

However, it wouldn’t be a trip to Palm Springs without a stop at the Westin in Mission Hills. As some of you know almost 2 years ago I rescued Charlie, my senior Pomeranian love of my life from this hotel. He was/is part of their pet adoption program where they invite one rescue to live in their lobby and guests can walk, and hang out with them.

Our straps are going to Disney! We’re partnering with It Cosmetics!

Well kids, it’s been an exciting week to say the least. Since launching my line of camera/bag straps less than 7 days ago, I’m so proud to announce my first brand collaboration with It Cosmetics.

We’re doing a limited edition Pretty Connected x It Cosmetics ‘Capture It’ strap. We’ll be launching the strap at Disney with the top beauty vloggers/bloggers attaching them to the Instax Mini 9 camera for them to run around the Magic Kingdom and capture their adventure. I named this series of straps the “Jamie” after It Cosmetics founder, Jamie Kern Lima. I want all of my straps to be named after inspiring women, and Jamie is the ultimate girl boss. She’s made real change happen in the beauty industry, being the first prestige brand to use real women of all sizes and skin issues as models. Her acceptance speech for the CEW Achiever Award still gives me chills!

Outfit details: RXP dress from Bandladies showroom, Givenchy lace up boots, Neiman Marcus Barry Jewelry Crystla Lightening Bolt Hoop Earrings (on sale, $15!).

Bandladies BOSS party

Earlier this week, my friend and style + trend expert, Brittney Levine & I hosted the launch of the Bandladies Showroom. They carry four clothing lines that are so edgy and cool. Really incredible textures, prints and editorial pieces. We invited our friends for the ultimate girls night. We’re talking, Williamsburg Pizza, specialty cocktails by Articulate Productions, On Demand Salon for hair styling, and I hosted a BOSS ring bar! brittney levine, nikki klarsberg, pandora amoratis, lara eurdolian, ashley goldsteinAs many of you know I just launched my accessories line, and while it’s mostly camera/bag straps, I have line of BOSS rings that are pretty dope, especially when they are layered. It was a pleasure having all my girls there for my first BOSS ring bar, where they could pick up my rings in their size. Since our theme was fashion week, or rather pre-fashion week styling, guests checked out the showroom for their fashion week outfits and we hooked them up an incredible gift bag thanks to our friends at Shapehouse, EOS and STARSKIN. LA born, Shapehouse just opened in NYC in two locations (UES and Flat Iron), they offer 55 minute sweat sessions where you lay in an infrared blanket while watching Netflix (or any program you’d like) and burn 600-1500 calories. It’s amazing, and my ultimate lazy girl workout. You walk out feeling amazing and it’s the easiest way to suck it all in before fashion week! I should note Brittney and I went back to back before our event. We’re obsessed!

Eos lip balms are always a good idea. Especially in the winter in New York, since chapped lips will never be cute. Eos just rolled out their new Crystal balm featuring extra chic packaging, and a crystal clear balm that’s waxless and offer weightless hydration thanks to it’s blend of 5 nourishing natural oils. Available in two flavors Hibiscus Peach and Vanilla Orchid, it’s a winter must have.